Remove Conference Remove Marketing Remove Member Engagement Remove New Hampshire
article thumbnail

Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs. 1 CAE credit.

article thumbnail

Association Brain Food: 3.1.24

Reid All About it

They describe how to apply best practices in cognitive, learning and behavioral sciences when designing education programs, so learners are more likely to retain and apply new competencies on the job. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals.

Education 256
article thumbnail

Reduce Member Anxiety with Clear Instructions

Smooth The Path

We spend some time each summer in a busy resort town in the white mountains of New Hampshire. There are times when our members want an unfettered creative license to pick their path but, there are many times when our members just want to know what to do. They get the lines of overheated cars and tourists moving again.