Remove Conference Remove Marketing Remove Member Engagement Remove New York City
article thumbnail

The Power of Person Accounts: Customer 360 

Nimble AMS

In the world of associations, both businesses (B2B) and individual customers (B2C) engage with the association to collaborate, participate, and transact. At the Salesforce World Tour New York City conference in December, it was made very clear how important Person Accounts is to the future of Salesforce and their vision of the Customer 360.

article thumbnail

Watch Out, There’s Some New Competition in the Meetings Space

Associations Now

Earlier this week I was up in New York City taking some time for my own professional development by attending FOLIO’s MediaNext conference. Bianchi also added that these events are doing well because they are quick to market. How common is it? Why the sudden push? How many associations are able to do that?

article thumbnail

Thursday Buzz: Why This Association Made Membership Free

Associations Now

But that, of course, isn’t the full story—and the group had plenty of new initiatives to share. “Where once we were not doing well, now we are financially healthy, thanks to your participation as members, awards submitters, conference attendees, and webcast watchers,” Schlack said. Start a Conversation.