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Association Brain Food: 10.6.23

Reid All About it

Conference design. In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Conference/abstract management. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Next gen membership #1.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement.

Maryland 272
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Association Brain Food Weekly: 5.14.21

Reid All About it

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Event safety.

St. Louis 341
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Association Brain Food Weekly: 5.21.21

Reid All About it

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist.

San Jose 369
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Let’s Meet In Real Life!

Smooth The Path

Fortunately, I am booking conferences all over the US (maybe even in Canada) this year. We can connect at: AssociationsNorth in Minneapolis, Minnesota, February 21st. ASAE’s MM&C conference in DC, May 22nd. Plus there are a handful of conferences in the works; I update this list all the time.

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Find More Meaning in Your Metrics

Associations Now

Back in July, we took a look at how the “moneyball” strategy in baseball was being felt in ticket offices of Major League Baseball clubs and what associations could learn from it for their own “ticket” (i.e., membership) sales. You get the idea.