Association Freak

MARCH 26, 2021

Focus on developing programs and resources that address industry challenges or cater to a particular member segment’s needs. Data Detective Work: Uncovering Member Insights Gone are the days of relying solely on intuition to understand your members.

72

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MemberClicks

NOVEMBER 17, 2022

From webinars to conferences, educational events tend to draw a crowd. But whether that crowd leaves happy or not, well…a big part of that has to do with your event speakers. Did they deliver new, interesting, and/or helpful content? Did they cover what attendees were hoping they would?

Survey 72

Survey Member Insights Examples Maine 72

Reid All About it

MAY 14, 2021

Loren Edelstein, Vice President, Content Director, Northstar Meetings Group. Analytics can help you understand the true value of your products and services so you can make strategic decisions on what to invest in, what to expand and what’s just not worth it anymore (to your members or your association). . Host: Event Farm.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

FEBRUARY 18, 2022

Your maturity score tells you the degree to which your organization is effectively using research, branding, marketing, UX design and content, technology, and your team to achieve business goals. And often, traditional broadcasts are about what the association has to offer rather than what the member actually needs right then and there.

Content 39

Content Marketing Tips Strategy 39