Detroit Marketing Ohio Strategy 
SCD Group
SEPTEMBER 22, 2013
Back in October 2012, I posted Are You Using Identity as Association Marketing Strategy. Several years ago, I was on a panel with a marketing person from Missouri Kids First (prevent, intervene and treat child abuse) who told a fascinating story about her efforts to build a Go Blue branding to expand awareness of the organization.
Idea Architects
JUNE 13, 2012
How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? community that people value and that our organizations market. 2, Columbus, PIA-Ohio Board Workshop. 15, Detroit, OACS-MACS Fall Conference. And lets not forget that playing is a way of paying. Blog Archive.
Idea Architects
JULY 23, 2012
need members and customers to pay a greater percentage of the real costs of a product or program so we can more accurately assess the market’s. Sue: Love the powerful way you framed this: becoming an agency for the sponsor and helping develop a strategy for them to realize their relationship goals. Very timely for BCSI right now!
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