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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. This can be through external backlinks, social media and business directory listings. It should be your No. close rate.

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6 Ways To Engage Association Members

CMA Solutions

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

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10 Steps to Start a Chamber of Commerce 

MemberClicks

A listing in the member directory can get members exposure and new business. Start Publicizing and Marketing your Chamber of Commerce The more people know about your chamber, the more robust and engaged your members will be. Reach out to the press. Marketing and promotion require regular communication.

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Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

There are opportunities to place sponsored editorial or advertising in pretty much every type of publication: newsletter, magazine, member directory, show guide, mobile app – even SMS campaigns can carry the name and website of a sponsoring organization. Publication advertising can take the form of sponsored text messages.

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Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

They then notified MPI President and CEO Paul Van Deventer, MPI Manager of Communications Sonya Thorpe Cobb and MPI Digital Marketing Manager Hector Olguin, along with key contacts from the MGM Grand Las Vegas and Freeman. Van Deventer released a video through the official MPI WEC app used by attendees throughout the event.