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Reid All About it
DECEMBER 8, 2023
The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Marketing to Gen Z and millennials.
Higher Logic
JULY 13, 2017
Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.
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EventMobi: Association Events
JUNE 26, 2023
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew.
Nimble AMS
DECEMBER 5, 2022
Learning program. Increase opportunities for deeper member connections by empowering your volunteers to lead in your learning program. Encourage qualified volunteers to offer their specialized industry knowledge to create continuing education courses or webinars for your members. Mentoring program.
WBT Systems
JULY 24, 2018
Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).
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