Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Don’t discount thought leadership for the top of funnel audiences. Or offer them a discount on membership? Even if you’re using technology tools, the human touch is an invaluable tool.

Strategy 169

Strategy Social Media Discount Newsletter 169

GrowthZone

DECEMBER 20, 2022

Having all the access to the tools we have now has helped us stay on top of billing and communication in a way we never have before and the access to the member portal has helped us streamline our association in a way we couldn’t do before for our members. Billing season has never been easier for us.”

Software 78

Software Member Engagement Process Committee 78

Trade Association CEO Blog

MAY 27, 2011

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Contact Me.

Newsletter 28

Newsletter Recruiting Recruitment Maryland 28

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. We recommend a concept that I call trading content for contact. Dues Discount. (4).

Tools 40

Tools Marketing Recruiting Recruitment 40