Watch for Your Strategic Blind Spots
Associations Now
DECEMBER 8, 2019
A new study says associations are more strategic. But truly strategic associations are alert to the challenges they’ll face in the future, not just now. Recent surveys say that associations are becoming more strategic. I’m half-tempted to get a confetti cannon and set it off somewhere. After all, for years, survey after survey has reported that associations struggle to put together a strategic plan, let alone implement it.
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