Higher Logic
JANUARY 23, 2019
Marketing automation is another Higher Logic tool used for automating marketing communication, powered by features like lead scoring and email campaigns. It enables you to send a series of emails based on actions that recipients take. Related: Email Marketing vs. Marketing Automation [Explained].
Reid All About it
MAY 14, 2021
Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe.
Protech
APRIL 12, 2023
To build a supportive community and offerings that prioritize members’ goals and interests, it’s critical that your organization invests in the right association management platform. This software makes managing the large amounts of data your association collects simple, illuminating key member insights.
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