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Association Brain Food Weekly: 11.20.20

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Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Can I get an amen?! More info/register.

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Association Brain Food Weekly: 4.23.21

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Please read this Twitter thread from Irving Washington, CEO of the Online News Association, about burnout, especially if you’re a staff or volunteer leader. Jevin West, Associate Professor & Director, Center for an Informed Public, Information School, University of Washington. Ben Rome, Senior Manager of Communications, AIHA.

Revenue 370
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Association Brain Food Weekly: 7.21.17

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DC-PPN Idea Exchange Meeting (Washington DC). Location: Washington DC. 8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success.

Las Vegas 231
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Association Brain Food: 12.9.22

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At EventMobi, he shares advice for structuring and pricing sponsorship programs that deliver value to sponsors, members, and associations. Market needs. Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment.

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Association Brain Food Weekly: 9.10.21

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Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement. Presenters: Higher Logic’s resident email marketing experts, Beth Arritt and Vivian Swertinski. What price? Presenter: Tirrah Switzer, Director, Product Marketing, Your Membership.

Strategy 195
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Association Brain Food: 5.20.22

Reid All About it

With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts.