WBT Systems

DECEMBER 12, 2017

Disengaged employees are less productive and more likely to quit. This is the type of marketing campaign that can be pushed year-round to not only increase business for your educational programs but also to increase member recruitment. Review the employee handbook. Not the good ones—they’ll find a better employer elsewhere.

How To 229

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Associations Now

JANUARY 4, 2016

An association CEO recruiter shares some thoughts. Belford’s The Association CEO Handbook , which opens with some straight talk about CEO frustrations. “As I asked Belford, an association CEO recruiter, how alert executives are to this feeling. “I Happy new year! So, is 2016 the year you leave your job?

Handbook 40

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Tom Morrison

SEPTEMBER 23, 2013

Our association had a five module course that included a thick 3-ring bound Instructor’s Guide, five student handbooks and written tests. One thing led to another and within a few weeks, we had everything we asked for: A totally repackaged product that started selling like crazy in both print and online. Yes overheads. That was huge!

Cost 40

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Reid All About it

NOVEMBER 10, 2017

I’ll be happy to feature it as long as it’s not too product-centric. Learn about the critical role engagement and personalization play in learning, along with the relationship this has with membership recruitment and retention, and the generation of non-dues revenue. Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC).

DC 150

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Reid All About it

SEPTEMBER 23, 2022

I’ll be happy to feature it as long as it’s not too product-centric. How to Think Like a Product Developer. Your event is a product and should be designed to meet the needs of your audience. Product development starts with understanding the audience at a fundamental motivational level. Tue 9/27 at 11 a.m. – 1 CAE credit.

Arlington 41

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Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. 1 CE credit. More info/register.

San Antonio 150

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Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. 1 CE credit. More info/register.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150