Forj

JULY 5, 2017

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Professional Development: Focus on Leadership. Using Member Personas for Smarter Marketing and Increased Engagement

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The Hourglass Blog

MAY 11, 2011

Association Innovation as Brand Strategy. The Minneapolis merchant wants you to become someone who appreciates the value and appeal of great design at a great price; youre as much a connoisseur as a consumer. Leadership. Leadership Potential of GenX. Association Innovation as Brand Strategy. Encore Careers.

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Off Stage

DECEMBER 29, 2011

Bill Rovillo, of IMAPP, voiced some particularly challenging thoughts that association and MLS staff and leadership need to consider and place on the strategy section of their organizational agenda. Still another is increasing a membership base, and developing new product lines for an expanded audience. Among them: A.

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