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MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. Membership engagement. Small staff challenge.

Committee 195

Committee Education Software Technology 195

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SEPTEMBER 16, 2022

MemberSuite suggests nine ideas for new membership tiers that might be a good fit for your association and market. They knew their old learning management system had issues, but the need for a change became painfully obvious when support calls overwhelmed staff. Continuing medical education (CME). Presenter training.

LMS 43

LMS Revenue Education Arlington 43

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OCTOBER 21, 2022

They’re also going to look at data through a generational lens this year, so that should be interesting. WBT Systems explains why: they will more quickly adapt to change, acquire new skills and knowledge, and continue growing and stretching in new directions along with your association. Online community. Survey invite.

Revenue 44

Revenue Email Marketing Education Review 44

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JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Revenue 39

Revenue Education Strategy Leadership 39

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APRIL 23, 2021

Please read this Twitter thread from Irving Washington, CEO of the Online News Association, about burnout, especially if you’re a staff or volunteer leader. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370