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Association Brain Food: 2.10.23

Reid All About it

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Host: Association Women Technology Champions Speaker: Alice Locatelli, executive driver for digital strategy, Society of Actuaries Tue 2/14 at 12 p.m. – 1 CAE credit.

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Leverage Technology; Don’t Be a Slave to IT

Association Adviser

Technology is a strategy, not just a department for keeping the lights turned on and the trains running on time. Tech should have a seat at the table whenever business strategy is discussed. Digital has changed everything,” observed Michael Hoehn , a vice-president at healthcare association management firm CM-Innovators.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. 3 Strategies to Future-Proof Your Association.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Every year, I look forward to pouring over this report as soon as it comes out. Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. 3 Strategies to Future-Proof Your Association.

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Association Brain Food: 2.17.23

Reid All About it

Tony Rossell/MGI, Membership Marketing Blog ) Don’t make SEO the reason for your content marketing strategy—even more important now that ChatGPT and Bard will dominate search results. Learn what’s making them so successful and how you can capitalize on their strategies to generate more non-dues revenue for your organization.

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