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The Hourglass Blog: Association Innovation as Brand Strategy

The Hourglass Blog

Association Innovation as Brand Strategy. The Minneapolis merchant wants you to become someone who appreciates the value and appeal of great design at a great price; youre as much a connoisseur as a consumer. Labels: Innovation , Marketing. TED Talk Videos. skip to main | skip to sidebar. Wednesday, May 11, 2011.

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Monday Buzz: Prince, NABJ, and the Expectation Gap

Associations Now

Plus: An underrated social video platform gets its due. Last week, the organization announced that members at its national convention in Minneapolis would be able to attend an exclusive event with musical legend Prince. The National Association of Black Journalists learns a lesson in managing member expectations. Other Good Reads.

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Building a Facebook Presence

ChatterBachs

Develop a strategy. Just like anything else in your business, having a strategy and measurable goals around your Facebook campaign are imperative. Get market research about a new product/service launch. For instance: * A welcome 30 second video from the “face” of your business. * This post likely isn’t for you, then.

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111 Intriguing Chats for 2011

ChatterBachs

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. 8of12 - August Jackson; Sterling, Virginia; Competitive Intelligence and Strategy Professional, Tech Pundit and Bad Speller at Verizon. Wine lover.