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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. Location: Columbia MD.

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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs.