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Association Brain Food Weekly: 6.1.18

Reid All About it

FC writes about new tools that make editorial newsletters easier to produce and more enjoyable to read. don’t use press releases to find new story ideas. ( Setting Goals to Execute Your Strategy. Hear about research on how leaders can set goals that best help a company to translate its strategy into results.

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Building an Association Crisis Communications Webpage

GrowthZone

Set the tone: Whether targeting association members or your association’s industry stakeholders and regardless of the amount of or type of content, the tone should be helpful, sincere, and compassionate. How to Keep Members Engaged Amid COVID-19. >> Links to press releases. Relevant third-party links.

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3 Ways to Engage More Association Members in Your Online Community

Socious

That’s the mark of an effective product, service, or strategy. Online member engagement falls into that category. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community.