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Focus on Millennial Learners to Benefit Members of All Ages

WBT Systems

There are countless articles describing how we need to change the way we deliver learning to attract and engage millennial learners, but many of these articles seem to forget that organizations must deliver learning to learners across multiple generational groups.

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Association Brain Food Weekly: 5.21.21

Reid All About it

The riches are in the niches, says WBT Systems. Hooking members. Although their conversation is focused on donors, everything he says about emotions, feelings, experiences, memories and identity relate to members, attendees and learners too. Arianna Rehak, CEO & Co-Founder, Matchbox Virtual Media. 1 CAE credit.

San Jose 369
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Association Brain Food Weekly: 5.14.21

Reid All About it

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! The other big event was a Mother’s Day cookout with 20 family members (plus three wee ones and three dogs) on our deck. Either you have it or you don’t but you have to produce anyways. Hybrid work.

St. Louis 341
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Association Brain Food Weekly: 7.18.16

Reid All About it

Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Presenter: Lowell Aplebaum, CAE, member of ASAE’s CAE Commission. From Millennials to Boomers: Connecting with Members at Every Age.

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Association Brain Food: 10.7.22

Reid All About it

WBT Systems explains why business jargon isn’t a joking matter, what effect it has on the people and associations who use it, and which terms are especially troublesome. Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. I know I’m not the only one.