Smooth The Path

MAY 3, 2018

. “I am upset because I can’t drill down and see the benchmarking data from the 15 companies just like mine, the association should have made this study more robust,” members say. We think, “man, we killed ourselves to get as many responses as we did, this member should go out and recruit more respondents like her.”

Innovation 87

Innovation Recruiting Recruitment Leadership 87

Reid All About it

JANUARY 13, 2023

If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. If you’ve participated before, check your email for a personal link from MGI. Recession prep.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

FEBRUARY 11, 2022

Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. What has Changed about the Member Experience? Change agility.

Content 39

Content Strategy Technology Analysis 39