Millennials and Our Associations

Smooth The Path

Millennials are the next generation we need to attract to associations. Millennials are important but I do wonder if we are talking about this generation in the most productive way? Millennials are digital natives and because of that their interest in associations is greatly diminished, or is it? There’s data to show that millennials as a generation are much different than the Boomer generation or GenX. Related: The wonder of new members.

Association Brain Food Weekly: 5.14.21

Reid All About it

The other big event was a Mother’s Day cookout with 20 family members (plus three wee ones and three dogs) on our deck. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention.


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Association Brain Food Weekly: 6.13.16

Reid All About it

Hear how the National Association of Tax Professionals used Google Universal Analytics to uncover insights they previously only made assumptions about, and how the American Speech-Language-Hearing Association streamlined their business processes with Google Tag Manager. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters.

Association Brain Food Weekly: 5.30.16

Reid All About it

Wouldn’t you like to provide industry news to members without having to write it from scratch? – Demystifying Millennial Donors. Millennials engage with nonprofits differently than any other generation, and with 80 million Millennials in the U.S., – Overview: Using Digital Metrics to Gain Member Insight. The four-hour work week is a myth, despite what Tim Ferris says, but thankfully the four-day work week isn’t.

Association Brain Food Weekly: 3.22.19

Reid All About it

Your new member onboarding shouldn’t just be show and tell , says Billhighway. They suggest working with your chapters on an onboarding plan that helps you learn about new members’ needs, introduce them to the chapter and association, and guide them onto the most relevant membership path. Tue 3/26 at 8:30 a.m.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time.

Association Brain Food Weekly: 9.13.19

Reid All About it

What a member (or anyone) says they need isn’t always what they really need. At Association Success , Chris Beaman explains why you have to dig deeper and keep asking Why to fully understand how to meet member needs. It’s not just Millennials. Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). 8 Ways to Get Gen Z and Millennials to Give. Turn Member Engagement and AMS Data into Effective Marketing.

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