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Three Things To Do Now To Prepare For Next-Gen Members

Associations Now

This is a great thing considering millennials and Gen Z will make up nearly 59 percent of the workforce by 2020. Typically, I’ve noticed a lot of this bad information comes from other generations making assumptions about Millennials and Gen Z without proper research. For WSAE, we held two different focus groups.

Wisconsin 100
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Tuesday Buzz: Membership Lessons From Social Clubs

Associations Now

The Milwaukee Journal Sentinel highlights the current success of the Wisconsin Club , which will celebrate its 125th anniversary next year. And when it comes to membership, the club—which has locations in downtown Milwaukee and in a country club near the outskirts of the city—courts younger members as well. They Want to Belong.

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Motorcycle Industry: Efforts to Reach Female Bikers Paying Off

Associations Now

percent of millennial owners are women; among baby boomers that figure is 9 percent. Anne Zube, president of the Milwaukee-based women’s motorcyclist group Stilettos on Steel , says she’s experienced it herself. “Women continue to embrace motorcycling like never before,” Schilke said.

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Rambling Thoughts About Association Management

SCD Group

I gave three presentations last week at a Green Industry Conference near Milwaukee. This reminds me of a point that Jamie Notter and Maddie Grant make in their new book, When Millennials Take Over. With four hours to wait at the Milwaukee airport, I discovered. Showcase photos of your work on your website and Pinterest!