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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. But its reign is over.” Wait, what?!

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How to Drive Engagement with Data-Driven Email Campaigns

Association Briefings

Who knew that something so trivial would revolutionize the way we communicate. And it seems that since that simple email was sent, communication visionaries have predicted the death of the medium. Now, I would definitely agree that the email of 2009 is certainly dead. workers prefer email for communication purposes.

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Is Your Newsletter a 98-lb Weakling? : Off Stage

Off Stage

25, 2009 - Is Your Newsletter a 98-lb Weakling? Put the WAV group’s newsletter on your mailing list. Every AE needs a daily reading list, and in my estimation, this newsletter is one of them. Anyway, today’s WAV group publication sparked a thought about a topic for this blog— newsletters.

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AE on the Verge: 3 Reasons to use only text in your e-newsletter

AE on the Verge

3 Reasons to use only text in your e-newsletter. Im sometimes asked why our association e-newsletter isnt loaded with a template, graphics, colors, and pictures. Check out what a heavily formatted and imaged newsletter looks like on a very small screen. A newsletter I've been receiving in text converted to a prettier format.

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Tuesday Buzz: Capturing the Attention of Potential Donors

Associations Now

And unlike other modes of communication, you’re almost assured your text messages will be read. Engaging Volunteers further recommends taking advantage of email newsletters, Facebook ads, and digital incentives to reach donors. By 2009, nearly 40 percent were based at home. Calling In Remote Workers.

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Results-driven Event Marketing for the Discerning Attendee

Association Adviser

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. To whom does the content need to be communicated? When and how often will the content be communicated?

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Results-driven Event Marketing for the Discerning Attendee

Association Adviser

Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. To whom does the content need to be communicated? When and how often will the content be communicated?