Association Adviser

JULY 16, 2013

5 Ways to Thank Community. Using social media is about more than promoting yourself and your brand—It’s about building connections & nurturing them over time. July 20-23, 2013. ASAE 2013 Annual Meeting & Exposition (Booth #608). August 3-6, 2013. September 18-20, 2013. Best of the Web.

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Association Adviser

AUGUST 27, 2013

Social Media Roundup: Give That Copy a Trim. October 1-3, 2013. November 7-9, 2013. November 14, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Ernie Smith. Associations Now. The art of writing short shouldn’t be ignored on the web.

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Association Adviser

MARCH 19, 2013

link] Blogs Outrank Social Networks for Consumer Influence. Social Media Examiner. Small communities on blogs and Facebook wield the most influence. ” Do the publishing experiences of the associations in this article reflect your association’s member communications? Business 2 Community.

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Association Adviser

FEBRUARY 15, 2013

B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. 9 Marketing Strategies You Must Stop Using—Now. Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. March 6-9, 2013. April 3-6, 2013.

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Associations Now

JULY 30, 2014

That’s the strategy one trade group is taking, according to today’s Social Media Roundup: That’s a Lot of Bitcoin. million in 2013 [link]. million on lobbying in 2013, largely to go after controversial legislation that would mandate research into the real-world effects of violent video games.

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Associations Now

SEPTEMBER 20, 2013

Spotted: Membership strategy and content marketing rolling with the same crowd. Strategy starts with loyalty—tied into content marketing. Tailored content allows associations direct communication with both prospective clients and long-term members. The details, and more, in today’s Social Media Roundup.

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Associations Now

AUGUST 12, 2013

A new report says older people increasingly use social media to connect online. Also: strategies for growing conference sponsorships. It’s no secret that younger generations rely on social media to communicate with friends and connect with the causes they care about. But why stop there?

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Virtual

MAY 15, 2013

That’s why an effective launch strategy is so critical for an organization. 3) Be social. In 2013, every launch should have a social media component. Whether it’s posting your announcement on Twitter or notifying contacts via LinkedIn, don’t leave out this critical component to your communications strategy.

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Associations Now

MAY 30, 2013

Why events and blog posts shouldn’t be mutually exclusive, and more, in today’s Social Media Roundup. — The Peregrine Agency (@PeregrineAgency) May 30, 2013. — Team Slice-Works (@sliceworks) May 30, 2013. Define Your Purpose. Everything has a purpose. Otherwise, why do it at all? ht @sliceworks ).

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Associations Now

DECEMBER 17, 2013

One association executive’s tips, in today’s Social Media Roundup: Talking Points. — Dave Lutz (@VelChain) December 17, 2013. entura (@venturajm) December 16, 2013. Marketing matters: Technological changes have driven a shift in marketing strategies. — Joe ?entura ht @ venturajm ).

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Virtual

SEPTEMBER 26, 2013

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. Plan ahead with your social strategy. In 2013, no promotional strategy would be complete without a social media component.

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Aaron Wolowiec

DECEMBER 10, 2013

Next year promises to deliver exciting new mobile technology, so when planning digital strategies, associations should consider mobile apps and websites, said Kim Harwood, president of Results at Hand Software. Your association can leverage mobile technology for advocacy, education, member communications and engagement activities.

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Beth Kanter

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” It was also quite useful to hear and try to t ranslate different evaluation frameworks and methodologies to social media.

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Beth Kanter

NOVEMBER 19, 2013

Harvard Business Review, March 2013. Long Live Strategy.” SSIR Blog, January 2013. Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems. Dana O’Donovan and Noah Rimland Flower, “ The Strategic Plan is Dead.

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Beth Kanter

MARCH 20, 2013

. — Brian Fitzgerald (@brianfit) March 10, 2013. One of the basic tenets of my first book with Alison Fine, “ The Networked Nonprofit ,” was that everyone in the organization participates in social media from the executive director on down – not just the “social media person.”

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YourMembership

MARCH 8, 2013

Yes, it’s trending right now in a lot of social media, but the ideas behind gaming dynamics and techniques are as old as human civilization itself. According to a recent study, CEO social engagement at some of the world’s largest companies has almost doubled since 2010. 9) Unplugged: Got Social?

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Association Adviser

AUGUST 8, 2016

Could Snapchat, the social media messaging app used by 150 million people daily , be the key to improving your event communications? While Snapchat is still primarily a personal messaging app, an increasing number of businesses and nonprofits have begun using the app as a tool for brand marketing and communications.

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Beth Kanter

JANUARY 23, 2013

If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. 24th. Will nonprofits follow that trend?

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Beth Kanter

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

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Beth Kanter

DECEMBER 20, 2013

#TechFail #GenerosityWin on Minnesota’s Give to the Max Day: Understanding social media’s role in damage control and crisis communication Guest post by Jeff Achen, GiveMN Digital Strategist. Social media promotion of the event was in full swing. on November 14, 2013. Our Social Media Command Center.

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Beth Kanter

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. Note from Beth: By the time you read this post, I will be in the USA from doing a training in Tunisia for NGOs and trainers who will deliver training to women entrepreneurs as part of the WES program and also improve their NGO’s use of social media.

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Higher Logic

NOVEMBER 24, 2015

As I've blogged about before , I see social networking for businesses as encompassing four quadrants: public social media, social CRM to collect data, social software in the workplace (intranet) and externally facing social software (an open online community).

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Association Adviser

AUGUST 7, 2017

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

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Beth Kanter

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Social media marketing expert Danny Brown.

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Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

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Associations Now

NOVEMBER 7, 2013

For the believers, a new survey by the Web Video Marketing Council (which has a clear stake in the issue) found that 93 percent of marketing professionals are using online video for marketing and communications purposes in 2013. Are you incorporating online video as part of your marketing strategy? Producing video is one thing.

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Associations Now

FEBRUARY 4, 2014

It also indicates some of the strategies associations are planning to implement this year in areas from marketing to technology to leadership succession. Forty-four percent reported they will evaluate and assess program results, while 42 percent plan to focus on marketing strategies, and 36 percent will upgrade technology systems.

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SCD Group

OCTOBER 28, 2013

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Tactics for encouraging change in an organization.

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Beth Kanter

OCTOBER 9, 2013

I’m facilitating a Peer Learning Program for the Knight Foundation with community foundations that are hosting Giving Days using the Knight Foundation’s Giving Day Playbook. Use images in every communication #21CapitalCamp. GuideStar USA (@GuideStarUSA) October 8, 2013. You can pick out the best one later.

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Associations Now

MAY 12, 2014

The survey of about 300 video production professionals—most of whom work in the adverting and marketing field but also represent companies in the financial services, technology, and publishing and media areas—analyzed some of the online video production trends from last year. management communications (35 percent).

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Associations Now

DECEMBER 5, 2013

One thing seemed clear at the end of the ASAE 2013 Technology Conference & Expo : The days of the siloed IT department are numbered, if they’re not already gone. That requires a shared language between tech leaders and executive management to close a communication gap that organizations have found difficult to bridge, they said.

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Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. Part 3 will discuss measuring your data through branding, social media and website scorecards. It can help formulate marketing strategies. Part 1 focuses on the emergence of the Chief Data Officer.

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Beth Kanter

NOVEMBER 24, 2014

Now, in your 6th year, drum roll, tell us Give to the Max Day by the numbers : Total raised: $18,316,626.42 (7% increase over 2013). Total gifts: 120,664 (13% increase over 2013). Total organizations: 5,544 (a 25% increase over 2013). Total donors: 62,607 (a 20% increase over 2013). Can you share some of what you did?

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Beth Kanter

NOVEMBER 21, 2014

These strategies are helping community foundations experiment, iterate and implement best practices when it comes to hosting Giving Days as well as document and spread those practices to others in the Network. Bahia Ramos, Knight Foundation’s director of community foundations, agreed. Other prizes ranged from $500 to $1,500.

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Beth Kanter

APRIL 4, 2016

I waited to see if other nonprofits would embrace this emerging social media platform. TechSoup wrote up this post based on some very early innovators in 2013, but still only a handful of nonprofits had established a presence. Does your nonprofit need to be on an emerging social media channel beyond Facebook and Twitter?

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Associations Now

JUNE 25, 2013

Late last year, it seemed like the mobile-first social network might lose steam over a privacy controversy. Instead, it’s becoming an essential part of any social media strategy, including for associations—and the recent embrace of video proves it. I took a gamble on my own approach to social media … and was wrong.

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Beth Kanter

JANUARY 9, 2013

In 2013, social media will continue the trend of “going visual.” ” If you have decided that your nonprofit going to go visual in 2013, figure out your goal. .” Here’s a DIY infographic from Sarah Mapes, Director of Communication, Colorado Coalition for Medically Underserved.

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