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Cutting Edge Social Media for Associations

Association Navigator

The highlight is the article about the social media strategy at the Colorado Oil and Gas Association. It’s really a shift from an old-school style of communication to really embracing the social media world that we live in now.”. With visibility comes vulnerability, but you have to open up to stay relevant. .

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Reads of the Week: March 1, 2013

Reid All About it

This week he answers the question: what kind of content strategy drives community engagement ? Tagged: Community , Web and Social Media. Good news, fellow association geeks: Ben Martin, CAE is blogging again! Ben’s a master of online community management and is now sharing his wisdom on his Online Community Results blog.

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Reads of the Week: February 15, 2013

Reid All About it

But you can’t just say to your staff, “Yeah, good idea, start doing social media.” Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance.

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Social Media Roundup: Is Your Communications Strategy Working?

Associations Now

If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy. Are you up-to-date with your communications strategy? That, and more, in today’s Social Media Roundup: Stay alert. — Karen Zapp (@KarenZapp) April 18, 2013. kc9WB Fix your website fast.

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Best of the Web: November 2013

Association Adviser

Developing a Successful Student Membership Strategy. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Best of the Web CalSAE Facebook industry events LinkedIn New England SAE social media Tiwtter TNSAE' SmartBlog on Leadership. Tony Rossell. Associations Now.

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4 Ways to Re-Embrace SEO in Your Marketing Strategy

Associations Now

With the negative press and declining fortunes of social media suggesting that another path is needed for content marketers, one route that’s emerging is a not-so-dusty throwback: search engine optimization. Then it became second fiddle to social media. Social media, for all its faults, feels more instant and interactive.

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Reads of the Week: February 22, 2013

Reid All About it

In one of his latest posts, he explains how to use social media to reduce the power of silos in your organization. He says “B2Bs <like associations> approach social media the same way they approach other parts of their business. With silos…Social media starts in a silo, usually in the marketing or PR department.