Reid All About it
OCTOBER 6, 2023
Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED.
Associations Now
DECEMBER 18, 2014
2014 was rife with incredible conferences that inspired attendees to think, collaborate, and act. Though we don’t have nearly enough space to sing everyone’s praises, we’re using 2014′s last Conference Circuit to look at some of the biggest themes and trends of the past year and perhaps inspire your 2015 conferences.
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Delcor
SEPTEMBER 12, 2023
In other words, the success of a system selection and implementation is dependent upon the way in which requirements are collected, analyzed, and documented at the beginning of the project. Using their deep knowledge of the association technology market, they know how to help associations leverage technology.
Associations Now
JUNE 18, 2014
Associations have embraced the business of content marketing, but there have been growing pains along the way. According to content marketing expert Joe Pulizzi, speaking at ASAE’s 2014 Marketing, Membership, and Communications Conference, it’s because they aren’t being strategic enough. So what seems to be the problem?
Associations Now
APRIL 24, 2014
According to the 2014 “ Study on Nonprofit Investing ” (SONI) [PDF], more than half of you (if you’re being honest) are probably answering no. The key is documentation of the process they undertook to arrive at whatever decision they make,” he said. And that makes a difference in your bottom-line results.
Associations Now
JANUARY 7, 2014
The Chromebook, which saw a big surge in market share during 2013, has a lot of the stuff the average user needs at a smaller price than much of its competition. (It Ultimately, the operating system shouldn’t matter—as long as your employees can plug into the same websites and send the same documents as everyone else.
Associations Now
DECEMBER 9, 2013
While 92 percent of respondents to a recent survey said they use content marketing, nearly three-quarters of those polled rated their efforts middling to ineffective. Content marketing is all the rage these days, and nonprofits—which are definitely not lacking in good stories—are jumping into it with both feet.
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