Association Adviser

DECEMBER 17, 2013

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Measuring social media. According to Donovan, the need to measure social media isn’t confined to associations, as social media eats increasingly into marketing time and budgets.

Social Media 60

Social Media Sample New York City Revenue 60

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. You have more engagement with your customers/members. Trying to build a community on social media isn’t easy. We think so.

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Tips Social Media Revenue Content 136

Associations Now

APRIL 21, 2014

Why taking a nosy approach might be the perfect strategy for building member engagement. Getting to know your members better is always valuable, even if it takes a bit of a nudge to get them talking. More in today’s Social Media Roundup: Pokin’ Around. — Callie Cady (@CallieCady) April 21, 2014.

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Social Media Member Engagement Tips Strategy 40

Membership Marketing

JUNE 25, 2014

It is my pleasure to announce the release of the 2014 Membership Marketing Benchmarking Report. The 2014 Report includes new questions related to social media usage, email frequency and open rates, and who pays membership dues (individuals or companies). 2014 Benchmarking Survey'

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Report Marketing Survey Social Media 40

Optimist Consulting

MARCH 26, 2014

Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%. In addition, 73% believe that the mobile web will play a role in increasing member engagement. in the 2014 report.

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YourMembership

OCTOBER 16, 2014

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association.

Social Media 150

Social Media California Class Revenue 150

YourMembership

OCTOBER 2, 2014

In February, we discussed how social media giant LinkedIn would be a disruptive force in the job board market in 2014. Looking at the top ten association job boards we currently work with, they are on track for a 25 percent increase in revenue in 2014 compared to the previous year.

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Social Media Revenue Recruiting Recruitment 150

YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

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Marketing Social Media Resources Content 150

ISAE

OCTOBER 12, 2023

Offer those opportunities on a larger scale with webinars or conferences your members can livestream from the comfort of their homes and offices. One of the best ways to increase cross member engagement is by providing a communication platform to get them talking about hot topic industry issues and trends. Social media icons.

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Tips Social Media Resources Directory 52

Mizz Information

JANUARY 19, 2014

I''ve been "doing" social media in the association world for six years now and if I had a dime for every time I''ve heard the comment "but our members are older and aren''t using social media," I could probably retire right now. Still think your members aren''t using social media?

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Communications Strategy Social Media Maine 40

MemberClicks

OCTOBER 27, 2023

Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. Since 2014, Google has been including video in search engine result pages. Currently, 137.4K

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Video Marketing Recruiting Recruitment 52

YourMembership

AUGUST 24, 2015

This follows on the heels on LinkedIn’s concerted efforts in 2014 to dominate the online job board market and become “the” job board aggregator ultimately dominating players in the space like Monster.com, Indeed and CareerBuilder. However, it’s important to remember you can compete.

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Austin Analysis Member Engagement Technology 150

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests. Social media/community.

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Case Study Arizona Social Media Revenue 150

GlowGlobally

JANUARY 31, 2014

To begin 2014, we are featuring a new MCI white paper authored by Nikki Walker, MCI’s Vice President for its global association management and consulting practice, based in Dubai, UAE. Is what you consider an exceptional value proposition viewed as relevant and valued by both members and customers in international markets?

Member Engagement 60

Member Engagement Products America Marketing 60

Higher Logic

NOVEMBER 8, 2018

The American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE ) used marketing automation to include dynamic renewal footers in emails and to run paid social media ads, along with launching a new welcome series. This is the first complete overhaul since their launch in 2014. Highlights. Highlights.

Michigan 190

Michigan Certificate Handbook Directory 190

Association Adviser

NOVEMBER 19, 2013

Social media is a great tool for connecting with non-members, i.e. prospective members, in your industry. Technology and social media is not going away. Your members must be pretty tech-savvy. You’re a big proponent of social media. For social media to work, you need to be consistent.

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Social Media Louisiana Video Technology 60

Associations Now

APRIL 18, 2014

And by allowing them to do so, your association may not only be increasing member engagement with your meeting and its venue and host city but also building a repository of photos you can use in the future. Here’s how it worked: Attendees visited the social media lounge to pick up a card that contained two logos related to the meeting.

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Iowa Boston Video Course 40

Associations Now

APRIL 9, 2014

Also: how to make your event more shareable on social media. Tips for Making Your Event Easy to Love on Social: [link] #sm #eventprofs #events. — Bizzabo (@Bizzabo) April 8, 2014. Is your event technology meeting your guests’ expectations? Make sure a few outlets are nearby.

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Email Marketing Social Media Event Planning Tips 40

Associations Now

DECEMBER 18, 2014

— Connectivity (@CQConnectivity) December 18, 2014. Ask any social media pro and he or she will tell you: Live-tweeting an event is harder than it looks. Maybe the problem you have isn’t keeping members engaged —it’s reconnecting with ones who have faded from view. ht @ CQConnectivity ).

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New York City Social Media New York Tips 40

YourMembership

APRIL 14, 2015

Member recruitment, new revenue growth, generational shifts, technology demands, and the need to transform their organizations into “On Demand” service providers to meet the growing demands of their members – some or all of these make up the business climate associations must compete and succeed in today. But back to that BHAG.

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millennials Course Recruiting Recruitment 150

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

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Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

Organization 28

Organization San Francisco Social Media Austin 28

Associations Now

AUGUST 30, 2017

DAA found ways to work in partnership with the community, expanding membership and increasing member engagement. I wanted to engage with peers in the industry, and I also wanted it to be a place for independent and unbiased conversations,” Isensee says. “It It’s much more like social media,” Hackney says. “Of

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Tools Social Media Communications Industry 50

Associations Now

MAY 19, 2014

The author is far more old-school techie than your average social media user, but his online community of choice has fully embraced that fact. Martin created a minor media frenzy when he revealed to Conan O’Brien that he still uses DOS and writes his stories on WordStar 4.0, — Nieman Lab (@NiemanLab) May 15, 2014.

New York 40

New York Analysis Social Media Report 40

Association Adviser

MAY 20, 2014

”We tried a large email segmentation project last year, and it actually hurt our member engagement. In other words] your PR team will be using more social media, whereas your education department may be using more video conferencing, such as Skyping.” So, what would it take to improve that level of engagement?

Technology 60

Technology How To Video Social Media 60

Mizz Information

MARCH 11, 2014

Suppose you''re not obsessed with online communities like I am--you might wonder how online community can help increase member retention. To me, it''s just a given--retention is about keeping members engaged with both the association and other members. Leadership buy-in is essential. associations Online community'

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Cost Communications Course Newsletter 40

Associations Now

AUGUST 20, 2014

.” Tracking Community Success If you’re experimenting with new methods for facilitating your association’s online community and driving engagement, how will you know if those efforts are a success?

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Social Media America Tips Committee 40