Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

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Associations Now

JUNE 25, 2015

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

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Membership Marketing

JULY 29, 2015

Once again, I am pleased to share the just released 2015 Membership Marketing Benchmarking Report with you. The communication methods used to engage new members. · The most popular social media used by associations. · For more information, contact Tony at Tony@MarketingGeneral.com.

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Association Subculture

AUGUST 24, 2011

Beloit College Mindset List 2015 vs Your Association. A big Association Subculture shout out to Colleen McMahon who posted a link to the Beloit College Mindset List of 2015 on Google+. How about communications? communications. (4). community. (3). information. (1). social media. (3).

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Aaron Wolowiec

JULY 12, 2016

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Competitive associations or sources of information (34 percent) and economy/cost of membership (31 percent) are the biggest external challenges to growing membership.

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GlowGlobally

APRIL 18, 2011

Behind China’s Great Firewall – A Social Media Platform Primer. FaceBook, LinkedIn, Twitter and YouTube are the most recognized social media tools used in the world today. Social Media in China – an opportunity for associations. Reaching New Customers and Members Abroad » Apr. by Theresa.

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Higher Logic

MAY 8, 2019

The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way.

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Aaron Wolowiec

JULY 12, 2016

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Competitive associations or sources of information (34 percent) and economy/cost of membership (31 percent) are the biggest external challenges to growing membership.

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Higher Logic

JANUARY 12, 2016

Forrester predicted branded communities were going to be “the next big thing” in 2015. This growing interest in communities is centered around organizations’ need to facilitate collaboration and accelerate organic engagement with their constituents. At some point, your social media channels are simply not enough.

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Beth Kanter

SEPTEMBER 28, 2015

Posted by Catie Clune on Thursday, September 24, 2015. I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels.

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Aaron Wolowiec

JUNE 9, 2015

But thanks to periods of economic stability, for the first time in a decade, these always-on-go folks will have time to take a breath and think strategically, according to Meeting Professionals International’s Meetings Outlook, 2015 Spring Edition. Crowdsource: Publicly display social media posts from attendees, such as comments and photos.

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Association Adviser

NOVEMBER 14, 2016

That’s the main message Association Adviser received from Carol Miller, vice president of marketing & communications at MHI , the nation’s largest material handling and logistics association. Miller and her marketing team create thoughtful goals and content plans to position MHI as the industry’s premier resource for information.

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Beth Kanter

NOVEMBER 17, 2014

Note from Beth: Last week I was in New Orleans for the National Assembly of State Arts Councils meeting. I facilitated a peer session with Public Information Officers and a Mini-Workshop on managing and measuring a social media presence. Go get your free template right now so you are ahead of the curve for 2015.

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Higher Logic

NOVEMBER 19, 2015

The importance of the community builder within an organization has grown tremendously. Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day.

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Optimist Consulting

SEPTEMBER 28, 2016

The BBC shared in 2015 that its podcast downloads had increased by 36% year on year. However, like with any form of communication you need to start with the objective – what is it you want to communicate? Show notes – when you upload your podcast, you should write a bit about the podcast in the information section.

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Higher Logic

OCTOBER 28, 2015

In his 2015 Super Forum keynote, he discussed these methods, touching on implicit bias, social attraction, self-disclosure and bonding theories. Promote what’s in the community through newsletters, your website, social media, and make non-members realize how much they’re missing out if they don’t join.

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Higher Logic

MAY 17, 2016

If you’re a community manager, you can use effective blog posts to recruit and communicate with both current and potential community members – and all of these principles apply. Promote on email, communities, and social media. Use Twitter and Facebook, your email list, or your community to prime the pump.

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Beth Kanter

NOVEMBER 19, 2015

Zoe Amar and Matt Collins of Platypus Digital created the #SocialCEO Awards in 2013 with the goal to celebrate charity leaders who are using social media in support of their organization’s missions. ” CEO Social Media Advice from Matt Collins. Deborah Alsina is the CEO of a charity, Bowl Cancer UK.

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Leading Learning

MAY 24, 2022

What’s happened over the past 15 years, of course, is that social media has become a deeply ingrained part of everyday life for billions of people globally. As with video, it would be hard to underestimate the impact of social media. The Growth of Mobile. The SaaS Explosion. I can’t remember the last time that happened.

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Higher Logic

NOVEMBER 8, 2018

The American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE ) used marketing automation to include dynamic renewal footers in emails and to run paid social media ads, along with launching a new welcome series. Best Community Manager: Jamie Chapman, The Honor Society of Phi Kappa Phi. Highlights.

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Beekeeper Group

AUGUST 10, 2016

However, in a world of information manipulation and out-of-context quotes, it’s sometimes hard to remember the tactic that should, in theory, come more naturally than all the rest: real, unadulterated truth. Delivering key information in image-form might be just what you need to have a lasting effect.

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Membership Marketing

SEPTEMBER 25, 2015

You may hear marketers say that they have done away with direct mail and now only communicate with email. Inbound marketing offers free, valuable content in exchange for the respondent agreeing to opt-in to future communications. The truth is that there is no stand-alone marketing channel that can fully support membership marketing.

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Associations Now

AUGUST 5, 2015

Communication is getting more concise; find out how to use this to your advantage at your next event. Time efficiency has become increasingly important in both the social and the professional world. — Hootsuite (@hootsuite) August 5, 2015. For more information, click here. Other Good Reads.

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Higher Logic

DECEMBER 22, 2015

He asked our five innovative community managers some tough questions, and they provided real answers. The Kick-Ass Community Managers. Ben Martin , CAE, Online Community Results. James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO).

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Associations Now

JUNE 1, 2015

Ann Handley, chief content officer at MarketingProfs, shared several tips and words of wisdom with the audience at ASAE’s 2015 Marketing, Membership, and Communications Conference on Monday. What information do they need to live their lives better, do their jobs better, to connect better, and to grow? Handley asked.

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Associations Now

SEPTEMBER 9, 2015

“They may make comments about the video, add facts or valuable information, or even provide updates to an old version of the video. Use these annotations to push leads to your social media sites, website, or landing page!” — DJ Waldow (@djwaldow) September 8, 2015. ” Hashtag of the Day.

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Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016.

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Association Adviser

MAY 14, 2013

Our ultimate goal is to make Georgia a Top 5 state for technology by 2015. TM: Young people will join communities if they see value. AA: How about social media? TM: Obviously that’s an important communication channel for us given our demographics and the industries we serve. TM: I’m not saying that.

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Membership Marketing

JULY 11, 2016

Of the participating associations this year, 49% reported membership growth, representing an increase from the 46% who reported growth in 2015. The communication methods used to engage new members. The most popular social media used by associations. For more information, contact Tony at Tony@MarketingGeneral.com.

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Socious

NOVEMBER 3, 2016

He is the winner of the 2015 MacArthur Fellowship, and was named one of TIME Magazine’s 100 Most Influential People. Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. 3:30pm - Social Media is Broken. Community is Your Duct Tape. Session Type: Breakout. Length: 45 minutes.

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Associations Now

AUGUST 11, 2015

While advances in technology have affected how young professionals prefer to communicate and do business, people born between 1980 and 2000 understand the importance of attending in-person events to expand their networks and nurture their professional development, the report said. workforce , as of the first quarter of 2015.

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Beth Kanter

FEBRUARY 3, 2015

The first Nonprofit Blog Carnival of 2015 is on the theme is personal productivity. How are nonprofits folks strengthening their personal productivity muscles in 2015? In his post , he suggests finding ways to be more focused, consume less information and make the time spent on line more fruitful. Here’s a summary.

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Association Adviser

JULY 28, 2016

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). And guess what? Trade shows not a dying breed.

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Mizz Information

JULY 4, 2015

According to MGI’s 2015 Membership Marketing Benchmarking Report , more and more associations are tying member retention to private online communities, citing that “for associations reporting more participation in their private social network, 53% report an increase in membership over the past year, compared to 22% whose membership declined.”

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Association Subculture

AUGUST 2, 2011

Especially because social media gives me a way to establish professional relationships and gain access to information on my own. communications. (4). community. (3). information. (1). social media. (3). mizz information. Beloit College Mindset List 2015 vs Your Associati.

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Association Subculture

AUGUST 11, 2011

I think I come across as more social in social media than I have the physical capacity to be at on-site events. communications. (4). community. (3). information. (1). social media. (3). mizz information. Beloit College Mindset List 2015 vs Your Associati. advocacy. (1).

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Beth Kanter

MARCH 24, 2015

There are no better champions for your organization’s communication’s strategy than your staff. I interviewed Jim Murphy , Senior Online Editor, about how Human Rights Watch ’s integrated social media strategy leverages the personal brands HRW 197 employees to get results. Lotte Leicht (@LotteLeicht1) January 7, 2015.

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