Associations Now

MAY 20, 2015

Drafting a strategic communications plan is hard enough, but keeping it relevant can be more difficult. Putting the words “strategic” and “communications” together can strike fear in the hearts of many association executives. An effective strategic communications plan is a living document.

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Associations Now

FEBRUARY 5, 2015

Sometimes the solution to a revenue problem might seem obvious to you—but not so obvious to the outside world. It’s a company that can make a billion dollars in revenue but has yet to amass the same number of users as Facebook. (In — Speaker John Boehner (@SpeakerBoehner) February 5, 2015. Case in point? link] @Pontifex.

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Association Adviser

FEBRUARY 6, 2019

Timberlake Membership Software offered associations an efficient way to organize and track member data, manage member dues, communicate with members and more. Timberlake Membership Software became Timberlake AMS Solutions after Naylor acquired the company in early 2015. The Naylor Marketplace was introduced in 2017.

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Higher Logic

AUGUST 28, 2018

The Veterinary Hospital Managers Association (VHMA) used their marketing automation software and their AMS, YourMembership, integration to restructure their renewal communications. VHMA found this marketing automation integration generated a 5 percent increase in membership, adding an extra $18,000 in membership revenue. The takeaway.

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Associations Now

AUGUST 18, 2019

The National Association of Federally-Insured Credit Unions has enjoyed a membership and revenue spike in recent years. So we had to not only maintain our value proposition but better communicate it and then improve on it.”. We had to not only maintain our value proposition but better communicate it and then improve on it.

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Potomac Core

AUGUST 3, 2016

Annual revenue up. Fee for Service revenue up. How can Organizations better communicate? Those organizations who have pivoted to this approach are impacting industry outcomes and reporting impressive operating performance: Global Cold Chain Alliance – Revenues have grown by 25 percent in two years. Survey Annually.

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Potomac Core

MARCH 7, 2016

Helping the industry reduce regulatory compliance costs and grow revenues were high priorities. Much of the cost reductions achieved on behalf of the industry have been as a direct result of a strategy to build relationships and maintain ongoing, open, and direct communications between the Industry and with key Regulatory Agencies.

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Association Success

NOVEMBER 28, 2019

Japan’s culture of overwork first made headlines in 2015, when a Dentsu employee died by suicide on Christmas Day after working excessive overtime, and again in 2017, when a Japanese reporter died after clocking 159 hours of overtime the month before her death,” Forbes reported. .

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Leading Learning

JANUARY 12, 2023

A 2020 research study from the International Coaching Federation (ICF) shows that globally there were about 71,000 coach practitioners in 2019, an increase of 33 percent since the previous estimate in 2015. The ICF study estimates total global revenue from coaching in 2019 was $2.849 billion, an increase of over 21 percent since 2015.

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Association Success

DECEMBER 10, 2019

How should association communicators balance the needs of their business, the priorities of their organization’s leaders and the resources at their disposal? But we’re also living in a world of swift and constant change, not only for our members in the accounting profession but for us in the communication business.

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Higher Logic

SEPTEMBER 28, 2016

I’ve been a community builder for over a decade, and I’ve seen first hand how essential it is for community managers to speak the business language and translate their activities into tangible benefits. Communities have a complex influence on the company’s overall success. The seeds of innovation are in your community insights.

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Association Adviser

MAY 14, 2013

Georgia has 20,000 tech companies generating $13 billion in revenue and accounting for 17 percent of the state’s GDP. Our ultimate goal is to make Georgia a Top 5 state for technology by 2015. TM: Young people will join communities if they see value. AA : So, how did you pull off triple-digit growth in membership and revenue?

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Associations Now

JUNE 17, 2015

If you’re not in Washington, DC, attending the 2015 Association Media & Publishing Annual Meeting as it nears its conclusion today, you can still keep track of the final sessions by following the #AMP15 hashtag. revenue or member acceptance)." — AssnMedia&Publishing (@AssnMediaPub) June 17, 2015. ."

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Associations Now

OCTOBER 19, 2016

Earning extra revenue can be simple. Though a convention can require substantial funding, it can also be a great revenue stream. The American College of Chest Physicians took this route at its annual meeting in Montréal in 2015, as did the National Association of College and University Business Officers in 2016. Money talks.

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Reid All About it

JUNE 17, 2016

By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. Learn what your association can do to meet these demands while still generating revenue. 1 CFRE credit. More info/register. Host: Abila. Tue 6/21 at 2 p.m. More info/register. Host: Altai Systems.

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Leading Learning

JULY 12, 2021

For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. Elizabeth Weaver Engel, M.A., CAE, is Chief Strategist at Spark Consulting. Find Maddie at propelnow.co.

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Associations Now

DECEMBER 2, 2015

When an organization begins to focus too heavily on its mission, it may miss out on crucial revenue. ” Instead of having one person address conflicts as they appear, successful organizations ensure commercial and cause-focused groups communicate with one another before making key decisions. 52% increase over 2014. million.

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Leading Learning

MAY 24, 2022

The spread of both video and social—often in tight combination—has gone hand in hand with the widespread use of smart phones and the ever-increasing speed of mobile communication networks. Google introduced Google Cardboard—basically a no-cost virtual reality headset—in 2015. billion acquisition in 2015. The Growth of Mobile.

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Associations Now

OCTOBER 1, 2015

billion in revenues annually. The Federal Communications Commission (FCC) is reviewing the standards that make these mandatory rentals possible, and groups from both sides of the issue are rallying their arguments. — NCTA Cable (@NCTACable) September 25, 2015. Markey (D-MA) and Richard Blumenthal (D-CT).

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Association Adviser

MARCH 18, 2014

Reader note: Talk to Naylor for information on subsidizing the cost of your event app and generating non-dues revenue. Look for opportunities to generate revenue and membership. Don’t forget the potential for generating sponsorship revenue through this app. Decide what is most important to your event. Conclusion.

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Associations Now

APRIL 29, 2015

Jeff Swystun , whose agency, Swystun Communications, focuses on business and brand strategies, dives into the history of brand narratives in a post on Business 2 Community. What makes the difference between a compelling story and an ineffective one? Cox Media Group social analyst Kari Cobham has a full writeup on Medium.

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Associations Now

MARCH 26, 2015

The new Businesses on Messenger strategy is meant to make chat communication between a customer and a support staffer incredibly simple—by making the process akin to a traditional conversation. — Connectivity (@CQConnectivity) March 25, 2015. “The idea is that people hate touch-tone phone tree customer service calls.

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Socious

NOVEMBER 3, 2016

He is the winner of the 2015 MacArthur Fellowship, and was named one of TIME Magazine’s 100 Most Influential People. Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Community is Your Duct Tape. 10:30am - Building the Data-Driven Customer Journey. Session Type: Breakout. Length: 45 minutes.

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Associations Now

MAY 22, 2015

Authenticity goes a long way when it comes to your association’s marketing and communication efforts. In fact, it could mean more engaged members and revenue. Does your organization represent and deliver a true, tell-it-like-it-is approach to how you are communicating with your internal and external publics? Be meaningful.

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Associations Now

MARCH 21, 2016

What would the government get out of losing tax revenue by turning student loan repayment into an employee benefit? Ashley Phelps, Davis’ communications director, suggested in comments to Bloomberg Business that the approach would help offset student loan defaults.

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Velvet Chainsaw

SEPTEMBER 15, 2015

Progressive organizations interested in growing this revenue and value stream should articulate exactly how your partnerships will be vetted. What communication channels or following have they earned? Activation plans that last 90 days or more. A primary focus on improving the experience for attendees or members. Mission Aligned.

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Higher Logic

AUGUST 15, 2018

At the risk of bragging too much about our collective success, let me recap all of Higher Logic’s recent, amazing growth: 2007-2015 : We maintained a steady 30% growth rate on our own over the years, as we forged ahead in providing the best community and collaboration software for our customers. Check out Kevin’s full bio here.

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Associations Now

APRIL 18, 2016

What HR Should Know In a recent piece on the tax-fraud crisis , the Society for Human Resource Management suggested that HR professionals should consider purchasing an HR cyberliability insurance policy and follow the suggestions offered by the Internal Revenue Service.

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Higher Logic

OCTOBER 10, 2016

In early 2012, Dynamic Communities was continuing its tradition of providing excellent programs, including webinars, chapter meetings and annual conferences, but the team recognized they were very limited in their ability to communicate with members and foster communication and engagement among them. “We

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Associations Now

JANUARY 14, 2015

Originally slated to be released in early 2015, the agency told reporters last week that the revised rules won’t be ready until late spring at the earliest, increasing the likelihood that any changes will not take effect until after the 2016 elections. The agency’s limited resources are to blame.

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Associations Now

DECEMBER 5, 2014

It’s no secret that mobile technology is on the rise: Analysts predict that more tablets will be sold in 2015 than PCs ; 40 percent of YouTube videos are viewed on a mobile device ; and 80 percent of the U.S. Are you focused on increasing revenue through m-learning? revenue goals. revenue goals. growth goals.

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Associations Now

AUGUST 27, 2014

And it’s building more targeted messaging into its series of new-member communications. The jury will be out until renewal time, January 1, 2015, when the free memberships will expire. Come early 2015, it will find out. And about 30 percent of the registrations are new members.

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Socious

SEPTEMBER 23, 2016

A website, online community , and communication engine are all included. Your association can also consider increasing non-dues revenue by offering benchmarking studies to non-members for an additional fee. According to a whitepaper by Spark Consulting , 32% of employers reported struggling to find qualified workers in 2015.

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Higher Logic

DECEMBER 22, 2015

He asked our five innovative community managers some tough questions, and they provided real answers. The Kick-Ass Community Managers. Ben Martin , CAE, Online Community Results. James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO).

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Associations Now

SEPTEMBER 9, 2015

Yeah, it’s great if you have more home runs, but it’s really just a small sample or a specific statistic but doesn’t get to the larger extent of [success],” says Mayor, senior director of communications at the National Confectioners Association. “When were those home runs hit?

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Forj

DECEMBER 29, 2017

From a five-mile-high perspective, however, lower prices for education shouldn’t bother us (if you’re currently looking at shrinking CE revenues in your annual report, just try to bear with me for a second). 2015 predictions. If implemented, that will make a big difference. We could say more, but so much already is said.

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Associations Now

JUNE 17, 2015

Then, two weeks ago at ASAE’s Marketing, Membership & Communications Conference (MMCC), automatic dues payments came up in two sessions I was in, once from a presenter and once from an attendee during Q&A.

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