Higher Logic

MAY 8, 2019

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. Regardless of how great your content is, if your members aren’t opening your emails, your message isn't getting out there. What to open? What to ignore? billion by 2019).

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc.

DC 150

DC Washington America eBook 150

YourMembership

AUGUST 21, 2014

We offered hundreds of content pieces, including e-Books, whitepapers, articles, tools and templates to any association professional free of charge for them to use. Video is only second to face-to-face interaction as a tool to humanize your brand and content. In 2014 the emphasis turned to video and webinars.

Leadership 150

Leadership Team Nashville Austin 150

Higher Logic

MARCH 15, 2016

Their satisfaction and renewal is good for your organization because these happy members create content, champion your organization and recruit new members. In our 2015 Benchmarking Report, we found two large buckets to focus on: email collaboration and mobile engagement.

Tools 120

Tools Report Recruiting Recruitment 120

Reid All About it

SEPTEMBER 30, 2016

Its first office outside North America was opened in Mumbai, India in 2015. Find out how to plan content marketing for an omni-channel world. Learn how to publish digital content—social, email, website, blog, video and on-demand webinars—so one amplifies another, and how to cross-promote across channels. More info/register.

Maryland 150

Maryland millennials Education America 150

Associations Now

AUGUST 6, 2015

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? In the months and weeks leading up to the 2015 ASAE Annual Meeting & Exposition , Associations Now has tapped into the wisdom of several expert content leaders on the conference slate. Can't Be There? Facebook: Visit and “like” the conference.

Detroit 40

Detroit Michigan millennials Certificate 40

Associations Now

JUNE 9, 2017

What we found with the online community is they get great content, but they don’t get to see the hands-on stuff, and that’s often what’s most inspiring for these folks.”. So we’re doing this as an experimental thing to try to get more engagement on the non-session content.” Chat facilitators. Virtual emcees.

San Francisco 81

San Francisco Conference Social Media Recruiting 81

Membership Marketing

SEPTEMBER 25, 2015

Or they only use inbound or content marketing and do not send messages to prospective members through traditional outbound efforts. In fact, Word of Mouth and membership referrals are consistently reported as the most productive ways to recruit new members. A phone calls from a peer or a staff person can be particularly effective.

Marketing 40

Marketing Social Media Recruiting Recruitment 40

Associations Now

FEBRUARY 18, 2015

For those who want to do a deeper dive into the 2015 Digital Outlook Report, NTEN will host a webinar on the topic on Thursday at 2 p.m. Content marketing matters: When it comes to lead generation, nonprofits have their eye on building focused content—with three-in-five respondents saying that they plan to use a content marketing strategy.

Report 40

Report Sample Email Marketing Survey 40

Associations Now

APRIL 5, 2017

And if you’re an association executive, you probably follow #AssnChat or #MembershipHack , which can often lead you to tips for recruiting, retaining, and engaging members. A good example might be serving as a content reviewer for a white paper. Volunteering doesn’t have to be on a committee or board. Micro jobs.

Member Engagement 97

Member Engagement Committee Review Project 97

Associations Now

JANUARY 6, 2015

Also: Evergreen content matters—but so do topical stories. Evergreen or Topical Content: Which Is Better? — Recruitment ADvisor (@RecruitmentAd) January 6, 2015. “It’s not really a contest between evergreen and topical content,” she writes. If so, Plexus Consulting Group President Steven M.

Social Media 40

Social Media Recruiting Recruitment Content 40

Associations Now

JULY 1, 2016

The Counter Extremism Project is hoping to combat terrorism with technology that’s already being used to block graphic content from social networks. Run by private companies, these services use algorithms to keep certain kinds of content from reaching users. IS it Censorship?

Boston 48

Boston Social Media Video Technology 48

Membership Marketing

OCTOBER 15, 2014

At this time of year, many of my clients are working on their 2015 membership marketing plans. Offering free content and to capture an opt-in and contact information from a prospective member is particularly powerful way to initiate a relationship with a prospective member. Recruitment is when prospects choose to try you.

Marketing 40

Marketing Recruiting Recruitment Social Media 40

Leading Learning

JANUARY 12, 2023

A 2020 research study from the International Coaching Federation (ICF) shows that globally there were about 71,000 coach practitioners in 2019, an increase of 33 percent since the previous estimate in 2015. The ICF study estimates total global revenue from coaching in 2019 was $2.849 billion, an increase of over 21 percent since 2015.

Course 52

Course Process Oklahoma Revenue 52

Beth Kanter

NOVEMBER 20, 2018

Some recent examples include: Amazon’s AI recruiting software that learned to penalize résumés that included the word “women.” Google’s photo identification mislabeled black people as gorillas in 2015 or Microsoft’s AI-powered social chatbot that started tweeting racial slurs. The Next Web.

San Diego 52

San Diego Tools System New York 52

Associations Now

MAY 21, 2015

Dexterity with the multitude of tools and services available to create and send member e-newsletters, to resize images and logos for numerous social media channels, to use infographics services, to design and send surveys, to create and edit PDFs, and to perform content management on sites and blogs is essential. In other words, to sell.

Communications 40

Communications Marketing Recruiting Recruitment 40

Associations Now

JUNE 25, 2015

In 2015, organizations are using a greater variety of social media platforms, combining paid, earned, and owned tactics, and utilizing measurement and accountability to identify new opportunities and increase member engagement,” the report noted. “In

Social Media 40

Social Media United States Survey Video 40

Associations Now

JULY 10, 2015

For example, there’s the National School Boards Association, which captured daily video highlights of its 2015 Annual Conference. While associations may choose to deliver content in real time, others may wait until the end of the event and then send attendees a wrap-up of what happened. Wrap it up.

Conference 40

Conference Library America Video 40

Associations Now

MAY 12, 2015

— Cathy Key (@drCathyKey) May 12, 2015. It’s absolutely possible, Caryn Stein, Network for Good’s vice president of communications and content, writes on the Nonprofit Marketing Blog. But only if organizations make fundraising fun, easy, and relevant for their recruits. Titanic Impact. Cathy Key, Ph.D.,

United States 40

United States millennials Committee Recruiting 40

Associations Now

FEBRUARY 20, 2015

— MemberClicks (@MemberClicks) February 20, 2015. Creating personas for your members can actually help you to recruit and retain the right people,” she explains. After all, if you know what your personas are trying to achieve, you can create content to help them reach their goals.”. Create Your Ideal Member.

Software 40

Software Recruiting Recruitment Content 40

Beth Kanter

SEPTEMBER 28, 2015

Posted by Catie Clune on Thursday, September 24, 2015. I learned of two terrific examples of small nonprofit leveraging social media and user created content for their campaigns. It also has a benefit of generating campaign content as well as documenting support for an issue. (If The Hold A Sign Meme.

Social Media 28

Social Media Idaho Oregon Case Study 28

Associations Now

AUGUST 5, 2015

In July, Melody Kramer, a 2015 Knight Visiting Fellow at the Nieman Journalism Lab and a former digital strategist and editor at National Public Radio, published “ Putting the Public Into Public Media Membership ,” a lengthy look at future funding models for public broadcasting stations in the United States.

Discount 40

Discount Proposal United States Case Study 40

SCD Group

JULY 22, 2012

Demographic shift – by the year 2015 there will be more Generation Y employees in the workforce than any other age group. Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. So Why Test in Membership Recruitment? Strategy | Content | Discovery. Find the need. Consider pricing.

Discount 40

Discount Price eBook Recruiting 40

Slice-Works

JANUARY 15, 2015

It’s also important to align your cost, membership value and member satisfaction to recruit and retain members. They have recognized that adding multiple options for levels of intensity and content would be a good thing. Do you have specific membership goals that you are trying to meet for 2015? What about you?

Marketing 28

Marketing Class Price Recruiting 28

SCD Group

JULY 12, 2012

Your pizza parlor should continue producing its great pizza and recruit these new consumers to come in and help your association master making some new foods, too. Census Bureau and Bureau of Labor Statistics both predict that by 2015 baby boomers will cede the majority of the workforce to generation Y. Strategy | Content | Discovery.

Recruiting 40

Recruiting Recruitment Marketing Content 40

Association Adviser

JULY 28, 2016

Specific benefits to the organization include: reduced turnover and recruiting costs, assistance in knowledge transfer from retiring workers to new workers and help for employees to gain skills and knowledge. And guess what? A California Nurse Mentor Project study found that mentoring reduced RN attrition, saving hospitals between $1.4

millennials 60

millennials Arizona Communications Atlanta 60

Association Subculture

AUGUST 26, 2011

In large part, we use an organic recruitment process that many times results in our pulling potential job candidates from our own social networks that may be more homogenous than we might wish. Beloit College Mindset List 2015 vs Your Associati. We asked, but they still said no. ► December. (4). ► November. (1).

Association Management 100

Association Management United States Education Leadership 100

GlowGlobally

APRIL 18, 2011

billion by 2015. In China alone, penetration rates will grow to nearly 50% of the total population by 2015 - that’s more online users than the total population of the United States. Both offer ways of recruitment for associations, and members are able to put their personal resume on the site. hours daily. Green Meetings.

Social Media 60

Social Media United States Tools St. Louis 60

Beth Kanter

MARCH 26, 2015

Brian Rusch (@alohalife) March 25, 2015. The campaign started with in-house staff and an outside consultant. They recruited some pro bono volunteers to create a video, editorial, and public relations – to help pull together the pitch and endorsement videos, and to help pitch the campaign to media outlets.

Project 28

Project Social Media Video Recruiting 28