Remove 2015 Remove Leadership Remove Revenue Remove Strategy
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Refocusing on Jobs and Education in 2015

YourMembership

At the beginning of 2014 we started a conversation on the importance of a career center strategy for associations, especially in light of social networking giant LinkedIn’s aggressive efforts to become the leading online job board aggregator. So where are we at the start of 2015?

Education 150
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2015 Association Management Trends and Important News from YM

YourMembership

Welcome to 2015! As JP Guilbault, President and CEO of YourMembership put it, “There’s never been a better time for organizations worldwide to leverage their data and technology to create meaningful and personalized interactions to fulfill their missions, add member value and increase revenue.”. The leadership vacuum.

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Three Reasons Advertising Can Boost Your Community's Revenue (and Success)

Higher Logic

The International Franchise Association (IFA) is a great example of a community that fully understands the power of advertising -- even with simple, strategically placed banner ads, they created a strong revenue generator, more than paying for the platform itself. Look for similar sweet spots to galvanize your strategies.

Revenue 120
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A One-on-One Growth Strategy

Associations Now

The National Association of Federally-Insured Credit Unions has enjoyed a membership and revenue spike in recent years. The growth in more focused meetings in turn brought in increased sponsorship revenue, he adds. The post A One-on-One Growth Strategy appeared first on Associations Now. The secret? A lot of face time.

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The world might change; here’s why our content strategy doesn’t

Association Success

As the OSCPA content team discussed our strategy, we realized we could take the time to develop a list of specific to-dos for the next 3-5 years. We did not want to relitigate our strategy again in a year or two. Demonstrate thought leadership by serving as an authoritative, influential voice for the accounting profession.

Content 66
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So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. 2015. ** 11%. Source: Association Adviser 2015-2016.

Revenue 60
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Community Dream to Reality: Top Five Ways to Prove Value to Executives

Higher Logic

Did you know two thirds of organizations with highly involved executives are seeing their communities influence 16% or more of their organizations’ total revenue? BONUS: Check out these great templates for sample community business, budget and revenue model planning. ( So how do we help executives spot the value in online communities?

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