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Association Brain Food Weekly: 2.15.19

Reid All About it

Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online. Learn how to leverage your social media accounts to raise money and strengthen relationships with donors so they give again. Hear about current trends in the social media landscape that nonprofits need to understand. More info/register.

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Association Subculture: Beloit College Mindset List 2015 vs Your.

Association Subculture

Beloit College Mindset List 2015 vs Your Association. A big Association Subculture shout out to Colleen McMahon who posted a link to the Beloit College Mindset List of 2015 on Google+. When you come out of it - lets get past the constant wrangling over process and get to making a difference. social media. (3).

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The makings of marketing mavens

Aaron Wolowiec

Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. For associations rating themselves most effective at marketing, strategy and planning is their most frequently cited capability. But here’s the problem: Without content, there’s no marketing strategy.

Marketing 100
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Growth Hacking Your Community with Vanessa DiMauro

Higher Logic

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Growth matters: develop repeatable processes. Leverage social media outreach.

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Establishing the Business Value of Online Communities

Higher Logic

By putting customers at the center of the business successfully, community building becomes a vital step in a multilayered process that helps organizations grow through engagement. In the past, this process took hundreds of thousands of dollars of market research and had a considerable time lag.

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Association Revenue Trends in the US and UK (Plus 3 Tips for Increasing Your Income)

Higher Logic

By 2015, that had dropped to just 44 percent. Go through this process with all your top non-dues revenue streams, finding your top sources of non-sbscription revenue and brainstorming ways to improve them. Use what you learn to improve each strategy so you’re consistently bringing in more income. Social media advertising.

Revenue 159
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Time to breathe…and think long-term

Aaron Wolowiec

But thanks to periods of economic stability, for the first time in a decade, these always-on-go folks will have time to take a breath and think strategically, according to Meeting Professionals International’s Meetings Outlook, 2015 Spring Edition. Crowdsource: Publicly display social media posts from attendees, such as comments and photos.

Denver 100