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6 “Non-Obvious” Online Learning Trends for 2018

WBT Systems

We’re bringing six of them to your attention because we think they’re also non-obvious online learning trends for 2018. You can find all 15 trends Bhargava identified in his new book, Non-Obvious 2018 Edition: How to Predict Trends and Win the Future. #1: Make them proud to associate with and support your organization.

Course 176
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Members Hire Industry Advocacy and Promotion

Potomac Core

What they are looking for are opportunities to address their company’s challenges and help position their Industry for growth. As Associations ponder their future strategies, the message is clear: Members hire industry advocacy and promotion. This is helping the Industry position itself with its global customer base.

Industry 164
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2018 eLearning Predictions: Updated Hype Curve

Forj

Here it is: Our 2018 eLearning predictions set in terms of Gartner’s hype cycle. As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. For all these reasons, organizations are facing some disillusionment.

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[ROUNDUP] 2018 State of Marketing Automation: Association Benchmark Report

Higher Logic

Our new 2018 benchmark report, the first of its kind strictly for associations , combines our traditional email benchmarking report with a new industry survey focused on marketing automation (MA). The results are in. In fact: 87% of associations consider marketing automation an important part of their current strategy.

Report 149
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3 Dramatic Changes that Could Hit Event Industry in 2018

Association Adviser

Attendees at the California Society of Association Executives (CalSAE) Seasonal Spectacular opening session were given a heads-up about event changes coming in the industry that could impact how they plan meetings in the coming year. Get Ready for Change. If you think you are moving fast enough, you are not moving fast enough.”

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The Top Articles of 2018

Association Success

As 2018 comes to a close, we’ve taken the time at AssociationSuccess.org to reflect on how much we’ve grown and changed, and the direction we’ll take in the coming year. Cecilia Sepp gives an important reminder that association management is a service industry and we are here to help people. 5 Basic Rules for Member Service.

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5 Mistakes to Avoid When Advertising on Facebook in 2018

Higher Logic

This is why 2018 will be a big year for businesses advertising on Facebook. ” There is no such thing anymore as “organic reach” in the world of social media. The company is making a tremendous push to attract more advertising dollars – particularly from small and medium companies. So should you.