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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.

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Daily Buzz: How to Build a Meeting Legacy

Associations Now

Also: strategies to add to your member recruitment toolbox. Legacy outcomes should be included in every business event study or evaluative report and then communicated to governments, communities, industries and universities, as well as event organizers and individual delegates plus any stakeholders that have invested in the business event.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. I also like perusing posts on 2019 trends. TechSoup Tour: How to Access Donations, Discounts, and Resources. Host: TechSoup.

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Association Brain Food Weekly: 1.18.19

Reid All About it

Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. He’s spot on, but, thankfully, provides advice on how to overcome these challenges. Jimmy Daly at Animalz describes three big challenges to producing great content. Ryan Law, CXL ).

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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Community Will Grow Your Association.

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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Although their opinions are most relevant for scientific societies , I wonder how much they reflect the thoughts of other young scholarly types. Online community.

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Starring….Your Association Publications

Association Adviser

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.