Remove 3-best-ams-data-points-for-marketing-automation-campaigns
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The 3 Best Data Points to Grab from Your AMS for Marketing Automation Campaigns

Higher Logic

An AMS is a treasure trove of valuable data, so we often think: why not grab everything we can for our marketing campaigns? How do we know which AMS data points will be the most useful and effective to tap for our marketing campaigns? Welcome Campaigns. Renewal Campaigns.

Marketing 197
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Association Brain Food: 4.26.24

Reid All About it

The outlook for associations, as described in Marketing General Inc.’s But a few data points trouble me. They explain how AI enhances marketing campaigns, personalizes the attendee experience, improves event security, and assists sustainability initiatives. Content marketing. Volunteers. Association trends.

Content 222
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Association Brain Food: 3.1.24

Reid All About it

They describe how to apply best practices in cognitive, learning and behavioral sciences when designing education programs, so learners are more likely to retain and apply new competencies on the job. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals.

Education 256
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Association Brain Food: 3.8.24

Reid All About it

As you might expect, AI is on the list, but they look beyond the usual discussion points. Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. “It’s

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Association Brain Food: 11.3.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. Office urgency.

Tools 272
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Association Brain Food: 1.19.24

Reid All About it

Post-program campaigns. Your AMS is the utility player on your membership team. Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content.

Revenue 256
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The top five Salesforce Clouds association professionals leverage at their organizations

Nimble AMS

Because Nimble AMS is built on Salesforce, choosing Salesforce Clouds can take your software investment to the next level. In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . Marketing Cloud. Sales Cloud. Salesforce Einstein.