article thumbnail

Association Brain Food: 5.31.24

Reid All About it

Jodi Harris at Content Marketing Institute explains how to map workflows for each content format and variation your team regularly produces. In the age of AI, this narrow approach to data collection and management can limit an organization’s ability to leverage AI tools effectively. Content workflow. More info/register.

195
195
article thumbnail

Association Brain Food: 10.13.23

Reid All About it

Associations usually rely on corporate marketing budgets for sponsorship revenue. In their work with teams across associations, Impexium has noted some differences between thriving and surviving organizations. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market.

Revenue 272
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
article thumbnail

After Uber and Lyft Leave Austin, Tech Scene Rallies Behind Nonprofit Alternative

Associations Now

One of the firms hoping to fill it in Austin is doing something unusual for an app of its nature: organizing itself as a community-driven nonprofit. The failure of a ballot measure backed by Uber and Lyft led the two companies to leave the market in Austin, Texas. And a nonprofit is the best way to do that.

Austin 40
article thumbnail

YMCA of Austin Gets Buy-In, Results With “Big Data” Push

Associations Now

The YMCA of Austin, Texas, boosted by the tech savvy of its hometown, has learned to embrace the use of big data in its day-to-day work. James Finck, president and CEO of the YMCA of Austin, believes that his organization could soon serve as the prime example of how nonprofits can benefit from embracing big data.

Austin 40
article thumbnail

Daily Buzz: Flip the Script on Mentoring

Associations Now

Associations should give members the power to choose their own mentorship experience , argues Tirza Austin on the Community by Association blog. The best mentor might not be the person your organization has in mind. They are relevant,” Austin says. What works for one partnership will not work for all of them,” Austin says.

Austin 59
article thumbnail

Making spirits bright: Communities planning big holiday events and activities this season

Ungrated

In addition to organizing visits from Santa Claus, food trucks, pony rides, and plenty of holiday spirit, the community located southeast of Los Angeles will be dumping more than 30 tons of snow on common areas for play and slides. “Our These efforts have become more important than ever during the COVID-19 pandemic.