Reid All About it

JUNE 23, 2023

The resulting benchmark report shares key trends, benchmarks within six marketing categories (research/analytics, branding/strategy, marketing/SEO, UX design/content, technology and team dynamics)—with breakout benchmarks for associations, and recommendations for increasing your association’s marketing effectiveness. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JULY 2, 2021

MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Supplier members. Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Join Naomi Tucker and author John Chen for a discussion about his latest book, Engaging Virtual Meetings.

Technology 370

Technology Strategy System Education 370

Reid All About it

JUNE 16, 2023

You should also check out Sidecar’s online community dedicated to AI and Amith Nagarajan’s (Blue Cypress/Sidecar) new book, Ascend: Unlocking the Power of AI for Associations —I’m reading it now. They also share communications lessons learned from their decades of experience in media, business and communications.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Do you struggle to make member data central to your decision-making process as an organization?

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. Fri 1/28 at 1 p.m. More info/register.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

JULY 7, 2023

. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? Location: Washington DC. More info/register. Host: ASAE Tue 7/11 at 12 p.m. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

ISAE

MAY 13, 2024

Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. However, there are a few factors that could be harming member engagement, retention, and overall growth. Refine your communication strategies. Make your events more engaging. Embrace technology.

Los Angeles 52

Los Angeles Discount Library Committee 52

.orgCommunity

FEBRUARY 25, 2020

My business partner, Kevin Ordonez, and I picked this occasion to launch our second book, Association 4.0: An Entrepreneurial Approach to Risk, Courage, and Transformation , because the Summit delivers the message that we want to communicate. Michelle Brien , Vice President, Marketing and Product Strategy, WBT Systems.

Innovation 52

Innovation Strategy Revenue System 52

Reid All About it

MAY 14, 2021

Last week, in-person social gatherings returned to my calendar, including my first book club dinner in more than a year. Creating a virtual learning experience that can replicate the benefits of in-person instruction will become a more pressing priority for education professionals. More info/register. Host: Omnipress.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JULY 30, 2021

Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. You’ll walk away with an action plan for writing a series of blogs or articles (that could even lead to a published book!). 1 CMP credit.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

MAY 3, 2019

8 ways to read the books you wish you had time for. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Tim Ahlenius, Director of Digital Strategy, Americaneagle.com. Hear the perspectives and experiences of healthcare association professionals in building trust with their members and the public.

Tucson 262

Tucson Phoenix Products Tools 262

Higher Logic

APRIL 4, 2019

I recently read Trevor Owens’ book, Designing Online Communities , which looks at the design process for web communities from a cross-disciplinary perspective. He discusses how psychology, sociology, history, linguistics and other fields of study can influence and inform our thinking about online communities.

Communications 244

Communications Resources Process Strategy 244

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. The member experience. MemberSuite suggests how to reevaluate the member experience and apply what you learn. Secrets to Engaging and Retaining Members.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

OCTOBER 29, 2021

6% have no formal, documented strategy for their virtual conference. Instead, when you hear crickets, he suggests you ask board members to use specific language—he shares several examples—to express their stance on an issue or proposal. Fri 10/29 at 12 p.m.* – DC Book Club – Diversity & Inclusion: Process and Policies.

Revenue 195

Revenue Survey Leadership Education 195

.orgSource

FEBRUARY 5, 2024

Every great team needs a playbook—a blueprint that outlines the rules you live by and your strategies for peak performance. Those talks with association CEOs and executives who head businesses that service the association industry formed the basis for two books. At.orgSource we call that collection of wisdom our Association 4.0

Innovation 88

Innovation Products Process Technology 88

Reid All About it

MAY 24, 2019

Are you an association content strategy professional—or wannabe? Check out this new community, Content Forum , organized by Dina Lewis, CAE—your new place to hang out and geek out. And, once you have that budget, check out the ultimate guide to content marketing strategy from SEMrush. Jared Lindzon, Fast Company ). CMP credit.

DC 170

DC Illinois Washington Content 170

Reid All About it

AUGUST 6, 2021

Communication app overload. Achurch Consulting explains how to thoughtfully manage multiple communication and collaboration platforms. Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Why Your Association Needs to Embrace a “Digital First” Strategy. Personalizing the Member Experience.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

MARCH 25, 2022

Member profile data. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Book Club: The Art of Gathering. Discuss how Parker’s book helps us rethink parties, events, and even workplace meetings. Generation N. Tue 3/29 at 12:30 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

SEPTEMBER 3, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please complete the Tagoras 2021 Virtual Conferences survey. 365-Day Member Communication: Re-Engaging Your Members in a Post-Covid Era. Virtual conferences survey.

Learning Management System 195

Learning Management System Education Technology Review 195

Reid All About it

MAY 5, 2023

Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. She is an in-demand speaker for association leaders worldwide and is at the forefront of exploring how member and attendee engagement is rapidly changing. .

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JUNE 2, 2023

Although Amanda Kaiser says this post is about how her book came to be , it’s really a valuable lesson about defining membership value and engagement. The Art of Mentoring explains why you should consider a mentoring program for your members. If you plan to shop for a new AMS in the near future, make sure you check this out first.

Technology 195

Technology Chicago Education System 195

Fonteva

OCTOBER 18, 2022

To better understand the root reasons why members join and stay with your organization, associations should take lessons from the customer experience (CX) playbook. Chances are that your association likely already has a membership engagement strategy in place. What are the benefits of an intentional CX strategy?

Course 52

Course Survey Software Philadelphia 52

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. ASAE Tech Tuesdays) Come join your colleagues to discuss: What are people experimenting with? Event marketing. More info/register. No Soliciting!

Revenue 205

Revenue Content Chicago Leadership 205

Elevating Engagement

SEPTEMBER 6, 2023

With over a decade of expertise in helping associations grow member engagement, Amanda Lea Kaiser uses the Elevating Engagement newsletter to share insights each Tuesday on how to create thriving member communities. A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

.orgSource

FEBRUARY 13, 2023

Financial managers make understanding the group’s risk tolerance a defining component of their strategy. We can’t predict what will happen, but we can gain an understanding of our organization’s ability to navigate the unknown and develop strategies to manage uncertainty. These conversations are limited to bottom-line issues.

Strategy 88

Strategy Innovation Process Products 88

Reid All About it

OCTOBER 13, 2017

One of the most fascinating technological developments is the increasing use of artificial intelligence (AI) to deliver a more meaningful and valuable customer and member experience. explains the basics of AI (and its many cousins) and shows how AI can be used to help members develop an association habit. Exciting times!

DC 150

DC Washington Content Tools 150

Higher Logic

JULY 6, 2017

Her talk – and her book – changed my world. Conversationalist is one of them, but there are also behind-the-scenes management duties and strategy-building tasks that are just as important. Participate in conversations for part of your day, then recharge by reviewing your data and how effective your engagement strategies are.

Social Media 204

Social Media Tips Communications Maine 204

Reid All About it

JULY 9, 2021

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Associations Now

AUGUST 28, 2018

Common missteps or incorrect assumptions can jeopardize new-member relationships. The author of Retention Point , a new book on how to establish lasting connections with members, identifies three common errors organizations make in the onboarding process. He compares onboarding to “an on-ramp to the full member experience.”.

Recruiting 88

Recruiting Recruitment Social Media Communications 88

Reid All About it

APRIL 1, 2022

I want to do a better job of sharing podcast episodes I like, so here’s a good one: The Association Podcast, episode 34 featuring Rob Miller, CAE, general manager of NimbleAMS and Gravitate at Community Brands. Rob’s been on the association and industry partner sides of our community, so he has an interesting perspective on the AMS landscape.

Revenue 195

Revenue Technology Education Video 195

Reid All About it

JUNE 5, 2020

It turns out I already have more than a dozen of the suggested books in my Kindle, so they should keep me going for a while. He’s written a few books on the topic but the latest is The Second Founding: How the Civil War and Reconstruction Remade the Constitution. Anti-Racism Resource List. Racial Justice Reading List & Resources.

Innovation 273

Innovation Conference FAQ Industry 273

Elevating Engagement

APRIL 28, 2023

Creating positive experiences can often be done at the same time as everything else you’re doing in your schedule. Tune Up Your Tone The tone your organization uses to communicate with members sends a signal. Others station designated welcomers at registration. Don’t have enough person power?

Member Engagement 89

Member Engagement Recruiting Recruitment Project 89

Reid All About it

JULY 3, 2020

Forget White Fragility : here are ten books America should be reading about race. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. (Bruce Feiler, Harvard Business Review ).

Montana 221

Montana North Carolina Review Member Engagement 221

Reid All About it

JANUARY 14, 2022

Based upon the book Where’s the Office? Learn uncommon strategies that will help you move forward with more confidence, more certainty, and more purpose in 2022. Understand the factors impacting association strategy and identify what associations are doing to strategically adapt. Fri 1/14 at 4 p.m. Tue 1/18 at 2 p.m.

Team 195

Team Technology Certificate Revenue 195

Reid All About it

MARCH 3, 2023

His insight should help you improve the subscriber experience at your organization. They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. As for #3, it works too, but please don’t ask me to write your book, ha ha.

Revenue 39

Revenue Tools Education Member Experience 39

Associations Now

FEBRUARY 25, 2020

Next week, I’m transitioning into an exciting new role as the communications director for the American Forest & Paper Association. But what really excited me about this job, and maybe the thing I’ll miss the most, are the stories of associations making changes in big and small ways to improve the member experience.

United States 67

United States Member Engagement Member Experience Innovation 67

EventMobi: Association Events

SEPTEMBER 28, 2023

According to the 2023 Membership Marketing Benchmarking Report , 50% of associations reported an increase in new member acquisitions, up from 44% in the 2022 report! With all those new members, you need a way to centralize your membership’s success and make it a part of your association marketing strategy.

Directory 147

Directory Organization How To Kansas City 147