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Association Brain Food Weekly: 11.29.19

Reid All About it

Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. Organizer: ASAE Greater Washington / National Capital Community. Wed 12/4 at 2 p.m. Demystifying Event Marketing.

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Association Brain Food: 12.1.23

Reid All About it

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Arlington 266
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Association Brain Food: 7.21.23

Reid All About it

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195
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Association Brain Food Weekly: 12.6.19

Reid All About it

And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Let them prove it. More info/register.

LMS 221
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Association Brain Food Weekly: 5.1.20

Reid All About it

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits.

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Association Brain Food Weekly: 7.10.20

Reid All About it

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Timely stuff. Event experience. Their approach? 1 CMP credit.

Montana 365
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Association Brain Food Weekly: 1.31.20

Reid All About it

Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Learn about new options available this year that will increase member retention and non-dues revenue. Association Insights: Why Strategy and Foresight Are Not the Same Thing (Alexandria VA).

Chicago 221