Optimist Consulting

FEBRUARY 24, 2016

The event featured lots of excellent case studies from mainstream charities. I was delighted to attend the Social Media Exchange event on 8 February, which focused on all things digital for charities but especially storytelling. Here are my top 3 tips for storytelling. Understand what good storytelling looks like.

Case Study 100

Case Study Social Media Recruiting Recruitment 100

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

Reid All About it

OCTOBER 6, 2023

Once again, I’m asking for good examples of association (or association foundation) websites that feature an industry careers section. This page from SEMI about the semiconductor industry is an example of what I mean. In case you missed it, they described Open Space and its advantages, and shared a few association examples in part one.

Revenue 256

Revenue Certificate Tools Innovation 256

Associations Now

SEPTEMBER 5, 2019

The Association for Molecular Pathology also hosts early bird sessions, where trainees, graduate students, and residents present challenging case studies to their peers. Can you recruit people willing to present at 7 a.m. Another consideration is if additional costs would be involved.

Texas 92

Texas Case Study Library California 92

Reid All About it

MARCH 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. (must join Fridays@4 first, it’s free). Host: Fridays@4. Presenter: Caroline Francis, Ed.S, Mon 3/15 at 11 a.m. – Wed 3/17 at 11 a.m. –

Nashville 370

Nashville LMS North Carolina Recruiting 370

Association Freak

APRIL 28, 2022

Weak recruitment and retention had brought the Club close to crisis. . For another example of Way to Play in action, see: How SAE Multiplied Non-Dues Revenue 10X.). . Created powerful content and messaging for recruitment and renewal. The Executives’ Club of Chicago had to urgently revitalize its membership.

Chicago 72

Chicago Class Recruiting Recruitment 72

Reid All About it

APRIL 12, 2024

Member recruitment. Hear a case study from the American Guild of Organists and discuss the member clusters you’ve considered or formed, such as local roundtables, clubs, or alternative formats, and how you’ve supported and funded them, especially if formal leadership was replaced by a primary contact. . More info/register.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

OCTOBER 15, 2021

How to do a website content audit: a step-by-step guide with examples. Learn how to use this report as a tool to look at the future of retention and recruiting, trends in the future of work in associations, and ideas of how to rethink the way you work effectively and make decisions for your future workforce. Ann Handley ). CAE credit.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

FEBRUARY 23, 2024

Hear about the benefits of a Chapter Ambassador Program, how to recruit Ambassador members, the steps needed to launch the program, how to leverage this as a member benefit, and the overall value proposition. But there’s a way to ensure that your association spokespersons are conveying your brand: a Chapter Ambassador Program. 1 CAE credit.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

APRIL 14, 2023

Hear details from a case study organization that has turned this pattern around. Join to share your experiences with volunteer recruitment successes and challenges, volunteer platforms/coordination, micro-volunteering, volunteer burn out, and all things volunteering. 1 CAE credit. More info/register. Somewhere in between?

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

DECEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Case Study of EAIE 2019 Conference. Drew Holmgreen, Vice President, Brand Engagement, MPI. Mon 12/21 at 11 a.m. –

Video 221

Video Certificate Review LMS 221

Reid All About it

SEPTEMBER 17, 2021

His examples are classic: the Rules interfering and stopping good discussions, and hiding or masking “serious board dysfunctions by facilitating a false sense of professionalism or effectiveness among the board or staff.” Learn about membership model trends and how the model you chose impacts recruitment and retention. CAE credits.

Content 195

Content LMS District of Columbia Tips 195

Aaron Wolowiec

JULY 18, 2012

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value).

Member Engagement 100

Member Engagement Content Conference Social Media 100

Nimble AMS

DECEMBER 27, 2022

For example, on a graph, dips in member activity or non-dues revenue readily appear, making a clear connection to time and drops in activity. . Learning how to leverage your data will help you boost member recruitment, retention, and overall engagement. . As an association, you can do the same for your members. Download now.

Association Management 135

Association Management Software Analysis How To 135

Reid All About it

JULY 17, 2020

Virtual event sponsorship example. Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. The Moery Company says going virtual offers a unique opportunity for associations and their sponsorship programs. MeetingsNet ). More info/register.

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

OCTOBER 1, 2021

Business leaders agree that virtual events are a vital component of their future event strategy, whether they’re gathering people to train, recruit, or entertain. We’ll lay out practical tips and examples of how you can boost adoption of analytics and technology for your association. . – Virtual Events Are Here to Stay. 1 CAE credit.

LMS 195

LMS Conference Technology Content 195

Reid All About it

JANUARY 10, 2020

Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. . – How to Double Your Nonprofit’s Facebook Fundraising. 1 CAE credit. 1 CAE credit. More info/register.

LMS 243

LMS Software Chicago Washington 243

Reid All About it

DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Best of 2023: Case Studies in Even Excellence Gain critical insights and learn from the successes (and failures) of the best events of 2023. Mobile apps. 1 CAE credit. More info/register. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JANUARY 18, 2019

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. Hear about JP Moery’s his key account methodology, which can help chart unique sales opportunities for those companies associations seek to recruit.

DC 293

DC Washington Member Engagement Content 293

Portage Group

MARCH 2, 2017

Research should be internal (consultation with members, staff, directors and other constituents) and external (sector better practices and research, case studies and literature). You need evidence, not assumptions. Understand and Assess Your Options Avoid the temptation to rush a decision and apply a ‘quick fix.’

Case Study 100

Case Study Course Revenue Strategy 100

Reid All About it

JUNE 2, 2017

Learn why organizations would need to develop registries, the purpose and value of registries for stakeholders, and see examples of existing registries. Share an example of your organization’s most successful (unique) corporate partnership. A top concern among executives is their inability to recruit and retain talent.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. She shares examples of a pre-event virtual program and one that takes place after an in-person event, both adding more value to the attendee experience. Membership tiers.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JUNE 2, 2023

See examples of how this technology is revolutionizing the creation and editing of audio, writing compelling marketing copy, transcribing and summarizing meetings, and providing AI-generated feedback to learners. Get details from a case study organization that has turned this pattern around. 1 CAE credit. 1 CAE credit.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 9, 2023

We all know that and think we do it, but her examples show us how often we don’t. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. Membership engagement. 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

Beth Kanter

APRIL 8, 2014

From GiveMN Case Study - Click for Case Study. What’s the best way to recruit and train volunteers on a Giving Day? We’ve added a case study on GiveMN’s response , in addition to a Crisis Planning section. This learning approach has two ways to capture knowledge.

Tips 28

Tips Wichita Case Study Kansas 28

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Case Study. (9).

Recruiting 40

Recruiting Recruitment Marketing Price 40

Portage Group

JULY 25, 2012

Do you want to recruit new members? Examples might be information that keeps them up to date on industry trends, issues, and legislation. Case studies, research findings.depending on your audience, the sky is truly the limit. Step 2: Establish Goals. What do you want to do with social media? All of the above?

Social Media 100

Social Media Strategy Case Study Guidelines 100

Spark Consulting

MARCH 6, 2014

Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? I urge you to review the National Fluid Power Association case study on pages 13-15 of the whitepaper. Just as you do for membership, actively and intentionally recruit them for volunteer positions.

millennials 150

millennials Certificate Project Committee 150

Reid All About it

JULY 16, 2021

Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Join us for an in-depth look at the event industry’s latest engagement tools, new ways to wow attendees, and real activity examples from recent events. Host: Socio.

Revenue 195

Revenue Video Strategy Industry 195

SCD Group

OCTOBER 11, 2012

I’ve posted before about the “magic pricing” for association memberships and a case study of one association that added a free member category. Talk about the experience not money: Focus your recruitment (and retention) materials on the experience of belonging and joining your cause.

Price 40

Price Strategy Case Study Recruiting 40

Beth Kanter

DECEMBER 5, 2014

As you build your storytelling profile, Hatch will suggest tools, case studies and resources customized to your needs. Here’s just a sampling of what you’ll find: How to Make the Case to Invest in Story. Case studies from UNICEF , The Gates Foundation , charity:water , and Greenpeace. What Makes a Story Great.

Tools 28

Tools Case Study Sample Project 28

Reid All About it

NOVEMBER 4, 2016

Learn how to include social media in your volunteer recruitment and retention plans. See examples of Twitter, Facebook and YouTube pages, as well as blogs that other nonprofits have successfully used to draw attention to their organizations and volunteer opportunities. Guest: Shelly Alcorn, CAE, founder, Alcorn Associates.

Las Vegas 150

Las Vegas Leadership Washington Education 150

Aaron Wolowiec

JULY 3, 2012

So, we’ll use the ISAE annual convention as a case study. For example, learning organizations accept a set of attitudes, values and practices that support the process of continuous learning that could result in improved decision-making skills, future cost savings, increased productivity, higher quality work and better efficiency.

Indiana 100

Indiana Michigan Cost Case Study 100

Reid All About it

OCTOBER 12, 2018

Listen to advice, perspectives, and case studies on how other organizations are finding success. Whatever your next step or long-term goals may be, advancing in government affairs and/or advocacy requires unique professional and leadership development to catch the eye of future employers and executive recruiters. Host: TechSoup.

DC 170

DC Las Vegas Washington Review 170

Membership Marketing

JUNE 20, 2012

So Why Test in Membership Recruitment? After my last post, you might say to me, “So what’s wrong with not doing market testing in my membership recruitment program?” Let me share an example from a recent test that we conducted with one of our clients. So Why Test in Membership Recruitment? Case Study. (9).

Marketing 40

Marketing Price Discount Recruiting 40

Reid All About it

MAY 27, 2022

Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Hear about practical examples so you can feel confident as you begin to form your digital ecosystem. Reimagining volunteering. CAE credits.

Technology 41

Technology Case Study Education System 41

Associations Now

AUGUST 5, 2015

At 13,000 words (not counting 65 footnotes), it is a thorough exploration but well worth the time to read, even for association professionals, as it is jam packed with examples and case studies of various new engagement efforts local stations are experimenting with all over the country, as well as some ideas from other industries.

Discount 40

Discount Proposal United States Case Study 40