Reid All About it

JANUARY 12, 2024

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. Member mobile app. Dirty data. 1 CAE credit.

LMS 266

LMS Education Member Engagement Revenue 266

Association Adviser

DECEMBER 15, 2016

Last month, we asked our readers: which members receive highly targeted communications from your association? New members clearly have the membership and marketing team’s attention. Of our association respondents, just more than 57 percent said they gear specific communications to new members. percent of respondents.

Communications 60

Communications Discount Certificate Email Marketing 60

Reid All About it

APRIL 16, 2021

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 4/16 at 3:45 p.m.

Revenue 363

Revenue Strategy Team Content 363

Freestone

DECEMBER 12, 2023

The latest Community Brands research found that just 36% of associations rely on their continuing education programs to drive non-dues revenue. However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. Can your current LMS deliver?

Learning Management System 82

Learning Management System LMS Revenue System 82

Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Fri 4/23 at 2 p.m.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Summer’s been weird for all of us, but take one bite of a tomato sandwich and, oh yeah, it’s definitely summer. Controlling Your Narrative: Crisis Communications for Unpredictable Situations.

Montana 369

Montana Conference Education Tennessee 369

Aaron Wolowiec

JANUARY 31, 2016

Elyse Kopietz, director of communications, marketing and events, Michigan Manufacturers Association. Q & A with Elyse Kopietz , director of communications, marketing and events, Michigan Manufacturers Association. Anytime I am able to add a delicious caramel latte into my study routine is a definite bonus!

Michigan 100

Michigan Content Certificate Library 100

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. If it intrigues you, check it out—12 CAE credits too.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Michelle Schweitz, Marketing Manager, Community Brands.

San Diego 195

San Diego Education Social Media Content 195

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. AI conversations continue to bubble up in our community as we grapple with its potential and risks.

Project 195

Project Tools Revenue Metro 195

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Virtual event ebook. Intriguing.

San Diego 259

San Diego Strategy Conference North Carolina 259

Reid All About it

APRIL 9, 2021

5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee. How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year. Johnson Experience Marketing. Quick hits.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Using Marketing Automation to Grow Your Membership Base.

Montana 365

Montana Content Price Strategy 365

Reid All About it

MARCH 26, 2021

The webinar will cover physical distancing layouts, enforcing mask/sanitization policies, keeping attendees engaged and enjoying the event, lessons learned, and how communication between all parties has never been more important. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Innovation 259

Innovation San Diego LMS Strategy 259

Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. You’ll notice that right away below the fold. Innovation Trigger.

elearning predictions 150

elearning predictions Mooc LMS Price 150

Reid All About it

AUGUST 28, 2020

Topics will include the value of peer-to-peer networking, mentorship, developing and utilizing exemplary communication skills across genders, and proven strategies for career advancement at every level of the organization. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CMP credit.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. – Community Case Studies.

Revenue 195

Revenue Video Strategy Industry 195

Protech

MARCH 11, 2020

By Brian Smith, Communications Specialist . For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. How often are members engaging in training certification courses? . The definition is in the name.

How To 81

How To LMS Certificate Course 81

Reid All About it

OCTOBER 4, 2019

For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Julia Campbell of J Campbell Social Marketing.

LMS 186

LMS DC Social Media Washington 186

Associations Now

SEPTEMBER 18, 2017

More nonprofits are feeling pressure to shake up their communications strategy. There’s little question that associations can always stand to better communicate their missions. With more organizations competing for attention and dollars, the Times article says, it’s imperative that nonprofits find splashier ways to communicate.

New York 66

New York Communications Certificate Marketing 66

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Community Brands. For many of us, the answer is a resounding “Yes.”

Montana 259

Montana Revenue Case Study Conference 259

Associations Now

SEPTEMBER 21, 2018

Rather than staying stagnant, the association is embracing “very deliberate diversification” in its revenue picture, relying less on its tradeshow and more on certification, education, and media. A key—and very scary—finding is that marketers are posting way more on Facebook but getting way less engagement.

Certificate 55

Certificate Social Media Revenue Team 55

Associations Now

AUGUST 10, 2017

A coalition of groups representing the continent’s advertising sector have taken their first steps toward outlining a universal definition of what “viewability” is in regards to online advertising. What makes a view a view? Now, the group has a fresh framework at its disposal.

Certificate 40

Certificate Project Marketing Communications 40

Association Adviser

JUNE 27, 2018

Further down, I definitely see myself in an executive director role for a strategic association. The big piece is this: Membership directors must listen to their membership to understand what benefits they’re looking for so they can work on providing them and communicating that member value proposition.

Certificate 61

Certificate Class millennials Resources 61

Disciple Media

SEPTEMBER 18, 2023

With its blend of customization, engagement, and security, Disciple Media emerges as the definitive platform for those seeking an all-in-one solution for their membership business. It has a niche focus, ensuring fundraisers can integrate community management effectively. Streamlined communication modules.

Tools 36

Tools Price FAQ Member Experience 36

Mizz Information

MAY 17, 2018

Guest post by Sohini Baliga, Director of Communications, Taxpayers for Common Sense, and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Innovation 40

Innovation Washington Recruiting Recruitment 40

Disciple Media

NOVEMBER 23, 2022

Have you been in a stable relationship for years (that’s definitely a skill)? Do you have any particular coaching certifications? 2: Conduct market research: Some suggest you should create an executive summary, but for life coaching, that’s just overkill. Who is my target market? Step 5: Create your marketing plan.

How To 68

How To Price Social Media Marketing 68

Reid All About it

MAY 8, 2020

The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Gerd De Bruycker, marketing director at Cisco Systems.

North Carolina 221

North Carolina Montana Conference Revenue 221

Association Adviser

DECEMBER 14, 2018

I understand the hesitation with any change in the way you do business, but if there isn’t a concerted effort to evaluate your communications and marketing technology at least once per year, your members will seek the education, content and advertising opportunities they want from for-profit, subscription-based organizations.

Technology 64

Technology Revenue Content Social Media 64

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 71

Social Media Recruiting Recruitment Software 71

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Review 85

Review Education Tips Technology 85

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 62

Social Media Recruiting Recruitment Software 62

Reid All About it

MAY 1, 2020

Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Christina (Tina) Marmor, Director, Marketing Events, Fonteva.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What the deuce? I knew you would appreciate it.”

Innovation 273

Innovation Conference FAQ Industry 273

Reid All About it

DECEMBER 2, 2022

Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Phew, life is definitely not boring. Guest: Cynthia Lockrey, Lockrey Communications.

Tips 41

Tips Video Content Marketing 41

Association Adviser

MARCH 14, 2018

And the topics this association covers – opioids in the workplace, medical marijuana, the definition of work itself – these are topics that are prevalent in other industries and in mainstream life. Only 4,100 association professionals, or 5 percent of the industry, holds the CAE certification. with offices also in Alexandria, Va.

millennials 126

millennials Committee Wisconsin Certificate 126