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4 Ways to Leverage Your CRM to Connect with Alumni

NXUnite

Your constituent relationship management (CRM) system houses all the data you need to successfully communicate with alumni. You might learn that the class of 2021 expressed the most interest in the program or that liberal arts graduates as a whole feel underrepresented. Identify, recruit, and communicate with volunteers.

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Email Marketing Do’s and Don’ts During COVID-19

Associations Now

The somewhat less helpful is what Fast Company called the “Brand Friend”—“This is where brands who have built a direct line of communication with customers feel obligated to at least acknowledge the situation, even if it’s just to say hi with a ‘We’re all in this together’ drum-circle vibe.”. Above all, be generous.

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Building a Community: 5 Tips for Digital Member Engagement

Blue Sky eLearn

This way, your team won’t send out communications with outdated information and have to deal with manually changing it themselves. Allow your members to communicate seamlessly through a messaging system, as well as more public forums that they can contribute to. Investing in an LMS lets your association offer classes online.

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Nonprofit Staff Training: How to Create an Effective Plan

NXUnite

To prepare them for managing effective teams, you may enroll them in a nonprofit management training program that covers best practices related to time management, communication, and delegation. Some popular staff training options include: Cohort-based classes. Promote staff training opportunities.

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4 Ways to Take the Confusion Out of Your Marketing Automation Platform

Higher Logic

Research is an absolute truth if you’re shopping around for a new marketing automation platform. If you are still shopping around for a new marketing automation platform, one of the best ways to serve yourself and your team is to learn about that platform before you seal the deal. Learn Before You Buy.

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Tips to Cultivate School Spirit in Your Next Fundraiser

NXUnite

A cohesive theme for a school fundraiser can be a powerful tool in uniting students, parents, teachers, and the wider community towards a common goal, generating excitement and participation across the board. You can provide extra credit to the students who assist in your marketing endeavors.

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Association Brain Food Weekly: 6.11.21

Reid All About it

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Are there any new things to communicate in your contract? Chapter benchmarking.