Reid All About it

MAY 29, 2020

Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Guest: Alex Plaxen, Nifty Method Marketing & Events.

San Diego 259

San Diego Strategy North Carolina Conference 259

Higher Logic

MAY 29, 2020

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. This is how you can prove your new member community will be a valuable technology investment. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

JULY 19, 2018

Because it’s the main way we receive valuable communications. With the technology available at our fingertips today, we expect more from the organizations we affiliate ourselves with. This is easy to do using marketing automation’s web tracking feature. Perplexed by personalization? Send at the time they're most likely to open.

Tips 159

Tips eBook Newsletter Marketing 159

Expo Logic

FEBRUARY 5, 2020

Discover the latest tech trends and how each is being tailored specially for events in this eBook. Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more. and more!

eBook 36

eBook Technology Innovation Revenue 36

Expo Logic

FEBRUARY 5, 2020

Discover the latest tech trends and how each is being tailored specially for events in this eBook. Download this guide to learn how technology is being used to provide new opportunities focusing on increasing engagement among attendees, providing sponsorship opportunities, creating additional event revenue streams and more. and more!

eBook 36

eBook Technology Innovation Revenue 36

Reid All About it

SEPTEMBER 3, 2021

The weekly list of free educational events and resources for the association community…. Women in technology. Association Women Technology Champions (AWTC) invites you to nominate one, two or three women whom you believe should be recognized for their contributions to the advancement of technology in associations.

Learning Management System 195

Learning Management System Education Technology Review 195

Reid All About it

JANUARY 5, 2018

I’m always on the lookout for good ebooks on sale so I thought I might share some of my finds with you. My secret ebook sale sleuthing method is daily alerts from BookBub , Early Bird Books , and Goodreads. As of Thursday afternoon, these ebooks were still on sale but act quickly if you want a bargain. Fiction first.

Nashville 150

Nashville eBook DC Chicago 150

Reid All About it

JANUARY 19, 2018

The weekly list of free educational events for the association community… It’s that time of year again. Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. One thing we can predict about the future: implementing new technology will never stop.

LMS 174

LMS Price Revenue Technology 174

Reid All About it

JANUARY 12, 2018

If you’d like an association context, Kathleen McQuilkin at DelCor Technology Solutions wrote a while back about cognitive biases and technology selection. Last week, I shared a list of ebooks on sale—books that have been critically acclaimed in one way or another. Host: Marketing General Inc. 1 CAE credit.

DC 153

DC Washington eBook Marketing 153

.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. Machines are giving us the ability to understand and communicate with members more personally than ever before. marketing automation software offers tools to lift those relationships to a new level. Aimee likens this process to dating.

Marketing 68

Marketing Case Study eBook Social Media 68

Aptify

JULY 1, 2021

Having a clear mission is critical to effective and compelling communication with your audience. Know the value of what you offer, and communicate it in an engaging way during your membership recruitment campaigns. Determine your funding, expertise, and technological capabilities, and assess how you can most effectively use them.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Expo Logic

FEBRUARY 28, 2019

Want to stay ahead of the competition and discover the hottest trends in event technology? Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing. Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing.

eBook 68

eBook Technology Video Team 68

Blue Sky eLearn

MAY 9, 2017

And don’t just market the event, market the transformation. Even better, proactively plan how to treat a topic across your education and communication channels over a year. Resources: Visual Design eBook: My free eBook on visual design for learning. Build that content bridge. Solve a specific problem. Grab the Eye.

Content 128

Content eBook Course Tools 128

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Keep learning! CB Insights ).

DC 225

DC Washington millennials Chicago 225

Higher Logic

OCTOBER 25, 2018

When you rely solely on an AMS to target every single objective, you’ll likely notice a natural shift to mediocrity, when other built-in tools could deliver better quality (such as email marketing, event registration, and website functionality). Have You Integrated Marketing Automation Tools? Have You Integrated Online Community Tools?

Tools 176

Tools Member Experience Software Marketing 176

Reid All About it

NOVEMBER 11, 2016

– 4 Hot Technology Trends Driving Change in Events Today. Keep up with the exciting tech disrupters that planners are adopting to bring engagement and productivity to their meetings and conferences: beacon technology, drones, Snapchat, and augmented/virtual reality. – Inbound LunchBunch: Gaining New Leads through eBooks.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). New Yorker ). Mon 10/15 at 2 p.m. –

DC 170

DC Las Vegas Washington Review 170

Higher Logic

OCTOBER 10, 2019

Look for the most common data sources on your customers, like: Email : Opens, clicks and conversion rates in your marketing team’s automated email campaigns convey intention or interest. Resource: 3 Reasons Why You Should be Marketing to Your Current Customers. Learn more in our eBook: Customer Life Cycle Management.

How To 189

How To Products eBook Review 189

Potomac Core

MAY 5, 2015

In what appears to be a low growth scenario, how and to what extent can Associations be transformed into market disruptors that support market growth? Market Disruption. Are boards and volunteers ready for their Association to position and help drive their industry positioning and growth in domestic and international markets?

eBook 100

eBook United States Revenue Innovation 100

Blue Sky eLearn

JANUARY 6, 2020

With increased reliance on technology and the availability of tools and software designed for engagement, there are countless ways for members to engage with your event and each other while they’re there. . The same concepts and tactics found in digital marketing apply to events. As Marketing Manager for Pathable, Inc.,

eBook 191

eBook Social Media Content Conference 191

Reid All About it

MARCH 30, 2018

I know how badly you want to put your technology project (and all that heavy drinking) behind you, but before you move onto your next big project, heed Gretchen Steenstra’s advice at the DelCor blog: before moving forward, do a technology project close. Presenter: Jenny Stanfield, Director, Sales and Marketing, Engagement Unlimited.

Project 150

Project Resources Software eBook 150

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Expo Logic

FEBRUARY 28, 2019

Want to stay ahead of the competition and discover the hottest trends in event technology? Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing. Katie Cook Marketing Communications Specialist, Expo Logic Katie has a passion for marketing and writing.

eBook 28

eBook Technology Video Team 28

Expo Logic

FEBRUARY 18, 2020

The Event Tech Group’s new website includes a dedicated library of event resources including videos, eBooks, and more. Marketing Automation. Katie Cook Marketing Communications Specialist, Event Tech Group Katie has a passion for marketing and writing. Event Resources. Explore the Event Tech Suite. Lead Retrieval.

eBook 36

eBook Library Event Planning Software 36

Expo Logic

FEBRUARY 4, 2019

Experiential marketing has become a popular way to engage attendees while providing a experience that adds value to your event. Use technology in a thoughtful way – We watched technology gain popularity in every aspect of events throughout 2018 and incorporating tech is a standard now in the industry. About the Author.

eBook 34

eBook Technology Event Planning Marketing 34

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. MIT Technology Review ). Now for the main event: upcoming free professional development events for the association community. Your Event Marketing Survival Guide. How could VR transport us there?”

DC 120

DC millennials North Carolina Washington 120

Association Success

NOVEMBER 23, 2020

Lack of Communicating About Uncertainty. Although you might assume that those members aren’t very comfortable with the technology, you may be ignoring a vital subsection of 65+ members who are very web-savvy but just are choosing not to deal with your outdated or glitchy software. Small Sample Sizes. Incomplete Data.

Sample 78

Sample Florida Ohio eBook 78

Wild Apricot

DECEMBER 2, 2010

To help with your nonprofit’s year-end fundraising and strategic planning for 2011, here are three great new resources – two ebooks and an important research report – just released by leaders in the nonprofit sector, and all available without charge.( read more ).

Resources 150

Resources eBook Report Social Media 150

Potomac Core

AUGUST 3, 2016

Market uncertainty and the pace of change will continue to impact membership decisions at professional societies and trade associations. Having actionable data (through focus groups, surveys, or industry or professional roundtables) helps your organization understand the external market challenges. The outcome of the U.S.

Member Engagement 100

Member Engagement Strategy United States Survey 100

Expo Logic

FEBRUARY 4, 2019

Experiential marketing has become a popular way to engage attendees while providing a experience that adds value to your event. Use technology in a thoughtful way – We watched technology gain popularity in every aspect of events throughout 2018 and incorporating tech is a standard now in the industry. About the Author.

eBook 28

eBook Technology Event Planning Marketing 28

Reid All About it

MARCH 16, 2018

Patrick’s weekend list of recommended ebooks on sale by Irish authors , the list of recipes I’ve made this week or plan to make in the coming weeks, and my regular lists of recommended fiction and non-fiction ebooks (including cookbooks) on sale. Digital Marketing Strategies for the Event Planner, Part 1. Tue 3/20 at 2 p.m.

eBook 46

eBook Social Media DC Content 46

Reid All About it

JULY 8, 2022

These days, anyone who’s leading a technology project, like an AMS or other system implementation, needs to understand APIs. At MASAE, the discussion focused on the association predilection to return to ‘normal’ and in-person events, changing member preferences, and using technology more effectively to communicate with members.

San Francisco 39

San Francisco Certificate Technology LMS 39

SCD Group

JANUARY 1, 2015

Robert Rose, Chief Strategy Officer, Content Marketing Institute 2015 will bring decentralized content creation programs with participants across the company (not just marketing), as well as content initiatives that rely on user-generated content in expanded and highly strategic ways.

eBook 40

eBook Content Marketing Video 40

Higher Logic

SEPTEMBER 11, 2018

Since its founding only 12 years ago, Jama Software has made a huge impact in the product development software market. After Jama launched an online community, the staff has seen their community become the best resource for all things Jama, from customer support to product improvement. Provide seamless communication and updates.

Case Study 84

Case Study Resources Software Products 84

Reid All About it

FEBRUARY 23, 2018

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. Here’s the list of free professional development events for the association community scheduled for next week. More info/register. Host: rasa.io. Tue 2/27 at 2 p.m.

DC 79

DC Washington LMS Social Media 79

Beth Kanter

MARCH 29, 2013

E-Book #1: Fundraising and Marketing Tips for Nonprofits. 6 Specific Challenges Online Fundraisers Should Consider When Using Facebook by John Haydon, Author of Facebook Marketing for Dummies and blogger at www.johnhaydon.com. Convert Peer-to-Peer Donors into Recurring Online Donors by Jono Smith, VP of Marketing at Event360.

Content 28

Content Marketing Strategy Social Media 28