Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Association revenue. shares 15 ways to improve your newsletter content and delivery.

Revenue 205

Revenue Certificate Committee Leadership 205

Association Analytics

SEPTEMBER 27, 2023

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Furthermore, analytics doesn’t just stand alone; it elevates other systems.

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Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event.

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Nimble AMS

JULY 28, 2022

Association Management Software: Your association management software (AMS) is the main technology your organization will need to upgrade if you feel your current software isn’t connecting you to all a reas of your organization. Because members want learning content, they’re willing to pay for the training opportunities.

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Freestone

DECEMBER 16, 2023

If you haven’t already started planning your content delivery strategy and partner outreach for 2024, now’s the time to get started. We’re here to help you r continuing education program plan for a powerful 2024! Ensure your goals are reportable and measurable so you can revisit them while planning events, courses, and content.

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Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

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Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Reid All About it

JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ).

LMS 361

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Blue Sky eLearn

MAY 4, 2020

This includes not only a “tradeshow-like” user experience but also marketing analytics and the integration of dynamic, intelligent graphic advertisements all over the virtual event space. if a trade show is a major part of the event revenues that you are looking to replicate then you may want to invest in a virtual tradeshow solution.

LMS 282

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Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

Learning Management System 82

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EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. The solution? Year round.

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Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Wed 1/16 at 2 p.m.

DC 275

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Reid All About it

SEPTEMBER 11, 2020

The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list. Online learning has always been important, but now it may be the only way you can provide education for your members. LMS/CRM integration.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Try on learning formats you can create in your LMS right now. Take away key criteria for selecting the right format for the right content. Elise Dopson, Databox ). 1 CAE credit. More info/register.

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Forj

MAY 25, 2021

This task is made even harder if your CME learning management system ( CME LMS ), the platform that delivers eLearning to your association’s members, fails to support you in the effort. 5 Features to Seek in Your Next Learning Management System. 5 Features to Seek in Your Next Learning Management System.

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Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. Jimmy Daly at Animalz describes three big challenges to producing great content. Ryan Law, CXL ). Barry Davret, Medium ).

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Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. This could mean helping your association build its learning business from the ground up or providing guidance for future growth. Assisting with the search for new learning technologies.

LMS 172

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Aaron Wolowiec

MARCH 25, 2014

Sarah Lugo, digital marketing coordinator for Digitec Interactive. This month’s guest blog post is by Sarah Lugo, digital marketing coordinator for Digitec Interactive. Selling courses and certifications online provides a new revenue source for the association while adding more value for members. Invest in marketing.

Learning Management System 100

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Reid All About it

AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. Stefanie Maragna, vice president of corporate marketing and events with Sage Intacct.

Montana 359

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Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. Membership engagement. Journalism’s decline.

Committee 195

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WBT Systems

APRIL 3, 2018

Do you feel like giving your learning platform a heave-ho out the door? As dysfunctional and frustrating as that old learning management system (LMS) is, your association still relies upon it. Or, it doesn’t have the functionality to allow your online learning business to grow. But you can’t, not yet anyways.

LMS 160

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Higher Logic

JULY 13, 2017

An easily-accessible, searchable directory will save members time and effort trying to fill their event lineup and content calendars. Flexible Online Learning and Certifications. Lifelong learning is a major goal for many people, so provide flexible eLearning options to help your members master new skills.

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MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications. eCommerce store tool.

Membership Management 52

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WBT Systems

MARCH 13, 2018

With more than 700 learning platforms on the market, how do you narrow the field down to the best learning management systems (LMS) for your association’s needs? Because they know the LMS market, consultants have a good idea about what your budget will buy. How LMS Consultants Help with Selection.

LMS 165

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

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MemberClicks

AUGUST 3, 2023

What is learning management software? According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Some essential benefits of an integrated AMS/LMS system include: Reduced user friction.

Software 52

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Reid All About it

SEPTEMBER 3, 2021

Mike Agron, Content Marketing Institute ). Netflix is a great example of how focusing on content, use experience and value, combine to grow engagement, revenue and renewals. CAE credits. – Beyond Books & Journals: The Wild World of Content Formats. (Pia Callesen, Psyche ). Stu Sjouwerman, KnowBe4 ).

Learning Management System 195

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Higher Logic

FEBRUARY 28, 2019

Let's focus on how engagement tools and platforms, like additional community modules or marketing automation, can work together to elevate the success and impact of your online community as it relates to events and registrations. Educate, Educate, Educate: Events & eLearning.

Tools 208

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Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. More info/register.

Montana 370

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Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Switching focus now: are you getting the most from your investment in your learning management system (LMS)?

DC 170

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Reid All About it

JULY 14, 2017

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. The Next Marketing Department. Hear the findings of the ASAE Marketing Council’s research effort on the changing marketing landscape.

Chicago 167

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Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR. – How Documentaries Are Disrupting the Future of Content Marketing.

Newsletter 195

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MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications. eCommerce store tool.

Membership Management 52

Membership Management Software Directory Revenue 52

MemberClicks

AUGUST 9, 2022

Because hybrid conferences combine the best parts of virtual events with more traditional, in-person events, it comes with unique advantages (such as increasing the accessibility of your conference content). Plus, you can sell online as and sponsorship space for added revenue. Repurposing conference content for ongoing learning.

Tools 52

Tools Conference Tips Organization 52

Association Adviser

JANUARY 18, 2019

You’re likely promoting your content on your website and on social media to generate interest and increase your reach. Your tech solutions – career center, learning management system, marketing automation platform and AMS – independently manage, track and measure it all.

Newsletter 61

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Blue Sky eLearn

JUNE 7, 2019

Refreshing your website’s contents, especially that on your homepage, is likely already a regular part of your association management practice. Members can find the content they need easily. Your members should easily be able to log in to their profiles on your AMS or other members-only content from your website.

How To 183

How To Course Software Content 183

WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It During the live-stream, a facilitator can bring the attention of this captive audience to related online learning options. During the closing general session, announce a learning challenge.

Conference 210

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