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APRIL 2, 2021

They’re reporting on a non-dues revenue generating idea from the recent Non-Dues-A-Palooza ideation session: educational coaches who help professionals map out a professional development plan and guide them into your association’s education and credentialing programs. 21 SEO tips, tactics, and trends for website content in 2021.

Revenue 335

Revenue Conference Industry Strategy 335

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AUGUST 21, 2020

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. Host: ASAE.

millennials 307

millennials Montana Class Education 307

Reid All About it

MARCH 5, 2021

WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Virtual watercooler.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

FEBRUARY 26, 2021

They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. Host: New York Society of Association Executives. Quick hits. Tony Rossell, Marketing General, Inc. ). 1 CAE credit. More info/register.

Recruiting 329

Recruiting Recruitment Project Technology 329

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SEPTEMBER 17, 2021

Bruce Rosenthal and Jeffrey Schottland advise associations to offer exclusive content and lead generation opportunities to sponsors. They describe how the American Public Transportation Association’s Knowledge Hub delivers sponsored educational content to members. Content distribution: everything you need to know right now.

Content 195

Content LMS District of Columbia Tips 195

YourMembership

DECEMBER 11, 2014

The ongoing race to identify and recruit qualified talent will only increase as we move into 2015. In New York City alone, there are 25,000 unfilled middle-skill jobs in the health care sector, a major industry among the association career centers we work with daily.

New York City 150

New York City New York Newsletter Social Media 150

Reid All About it

JANUARY 28, 2022

. – How Documentaries Are Disrupting the Future of Content Marketing. Authority-establishing, heart-pumping, association-centric documentaries that your members and members-to-be already crave are the future of content marketing for associations. Host: New York Society of Association Executives. 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

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OCTOBER 4, 2019

MemberSuite shares the secret to retaining new members. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Vietnamese-style pork meatballs , a recipe from the New York Times, came together quickly for a weeknight meal.

LMS 186

LMS DC Social Media Washington 186

CMA Solutions

JUNE 16, 2022

SEO, blog content) create the highest quality source leads with a 14.6% These elements include keyword-based web content, blogs and case studies with internal backlinks within pages. Specifically, it helps search engines determine if your website’s content is relevant to queries from people searching for answers. close rate.

Strategy 52

Strategy Press Release New Jersey Illinois 52

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APRIL 29, 2022

Non-dues revenue incubator. Three association execs will get help fleshing out the contours of a new non-dues revenue program and bringing it to life. Evaluating non-dues revenue. Lead Marvels has developed a framework to help associations evaluate and rank non-dues revenue opportunities. App design. 1 CMP credit.

Louisiana 39

Louisiana Revenue Technology Recruiting 39

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JANUARY 6, 2023

Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. Start by exploring a content-driven approach to sponsorships and an enhanced professional development portfolio. Quick hits.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

FEBRUARY 4, 2022

What’s so great about evergreen content? The content consumption fallacy associations need to watch out for. Alona Shalieieva, Content Marketing Institute ). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. CEO Update LIVE: Recruiting.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. Balancing Educational Content & Fulfilling Sponsor Expectations. CAE credit.

Chicago 37

Chicago LMS New York Content 37

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AUGUST 19, 2022

If a new AMS is in your future, read about the factors you should consider when comparing software —and then the Ellipsis guide will help you prepare for implementation. Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Cloey Callahan, Worklife News ).

Technology 43

Technology Software Cost Products 43

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AUGUST 9, 2019

I’m wondering if the growing personalization trend will lead to members expecting their association to personalize content too. Oh well, you could sub another fish in this pan-seared mackerel with sweet peppers and thyme recipe from the New York Times. Driving Meeting Value: The ROI of Measuring Engagement with Meeting Content.

Columbus 39

Columbus North Carolina LMS millennials 39

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AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. Fri 8/20 at 10 a.m.* – Events Reima gined: New Rules of Engagement. Your association’s events will need new creative content to draw in your membership, new prospects, and sponsors. Volunteer training. 1 CAE credit.

Revenue 195

Revenue Content Resources Strategy 195

Association Adviser

MARCH 19, 2013

Carol Khoury, managing director of membership and marketing for the New York Society of Security Analysts (NYSSA) said associations are finally coming to grips with the fact that they can no longer “do business as usual” and hope to survive. Relevance is what drives both dues and non-dues revenue.” Conclusion.

New York City 60

New York City New York California Video 60

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

San Diego Price Strategy Education 370

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DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Host: New York Society of Association Executives. Virtual conference design. More info/register.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Gabrielle Hamilton, New York Times ). Host: New York Society of Association Executives. Driving Revenue when the Engine Stalls.

North Carolina 273

North Carolina Revenue Strategy Education 273

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OCTOBER 18, 2019

The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Michael Brenner, Content Marketing Institute ). It feels like fall, finally, so I took out the Instant Pot and three-plus pounds of short ribs from the freezer to make this New York Times recipe. CAE credit. .

North Carolina 34

North Carolina Education Project Communications 34

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NOVEMBER 5, 2021

WBT Systems wrestles with that question and comes up with several situations where it’s okay, and not okay, to give away educational content. Host: New York Society of Association Executives. Publications: How are Societies Approaching Innovation and Revenue Diversification? Education pricing. When is “free” okay?

Survey 195

Survey Revenue Price Team 195

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OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Anna Goldfarb, The New York Times ). Beth Zienesis, Your Nerdy Best Friend ). More info/register.

Indiana 221

Indiana Review Education Conference 221

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NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Inclusive Language: The Path to Respectful Content, Connections, & Companies. More info/register. Mon 11/30 at 11 a.m. –

Las Vegas 369

Las Vegas Virginia Content Washington 369

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NOVEMBER 6, 2020

The conversation will cover the closest election results of 2020, an update on potential unreported or contested results and where things stand, and the new balance of power in Congress and how they will work together. Host: New York Society of Association Executives (NYSAE). More info/register. Fri 11/6 at 10 a.m. 1 CAE credit.

Learning Management System 285

Learning Management System Education Communications Technology 285

CMA Solutions

NOVEMBER 17, 2022

This also leads to visual searches over text, shoppable content, and try before you buy. Website Design 2023: Set Your Brand Apart With Unique Design Ok, “ugly” is the new pretty. Content Marketing 2023: Speak To Your Prospects Your prospects are peppered with external stimuli all day. It’s a lot of noise. The “Decision” stage.

Marketing 52

Marketing How To Social Media New Jersey 52

Reid All About it

JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

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SEPTEMBER 9, 2022

David Brooks, New York Times paywall-free view). We talked about providing white glove services and solutions that empower anyone to create and share video content, from anywhere, in any online environment. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. 1 CAE credit.

Education 41

Education Project LMS Technology 41

Association Adviser

MAY 14, 2013

As Thomas Friedman, bestselling author of The World Is Flat, quipped in a recent New York Times op-ed , “something really big happened in the world’s wiring in the last decade, but it was obscured by the financial crisis and post-9/11.” By Hank Berkowitz.

Technology 60

Technology Video Social Media Georgia 60