NXUnite

MARCH 19, 2024

The three types of functional expenses are: Program costs, which are directly related to furthering your mission, meaning they’re different for every organization. For example, an animal shelter would include spending on pet food, toys, and medical supplies under their program costs. Staff compensation policy.

Tips 130

Tips Handbook Revenue Guidelines 130

Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing. 1 CAE credit.

LMS 244

LMS Utah Indiana DC 244

Reid All About it

MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Women in the workplace. Member onboarding.

Revenue 227

Revenue Chicago Leadership Education 227

Association Adviser

FEBRUARY 22, 2019

What Is Inclusive Leadership? Inclusive leadership is a complicated topic. Leadership itself is multifaceted and we’ve seen a change in leadership over time. Leadership used to be very focused on command-and-control. Inclusive leadership takes that one step further. Acquiring talent is costly.

Leadership 70

Leadership Certificate Social Media Technology 70

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. It costs about the same as other digital advertising tactics. Explore the inner lives of leaders and leadership. Advertising. AMS onboarding. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

Velvet Chainsaw

MARCH 15, 2023

When you combine that with soaring cost increases — around 20 percent higher than 2019 levels — the bottom-line result is a significant reduction in net income. Shifting marketing budgets. Exhibit service contractors are now directly competing with the association for their share of exhibitors’ marketing budget. Price increases.

Event Planning 98

Event Planning Cost Revenue Conference 98

The Association 100

FEBRUARY 11, 2024

Technology continues to revolutionize the ways patients receive care, costs are managed and outcomes improve in the dynamic landscape of healthcare. AMA collaborates with health innovators to address physician burnout, delivering meaningful patient impact, health equity and cost approaches.

Cost 130

Cost Innovation Examples Process 130

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. Businesses that blog have 434% more indexed pages.

Marketing 52

Marketing How To Social Media Video 52

Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? More info/register.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The Data Bunch: The Hidden Costs of Dirty Data: How Clean Up Can Transform Your Organization Find out about the hidden costs of dirty data and assess its impact on your organization.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. What cultural leadership characteristics keep an organization from reaching its potential?

millennials 370

millennials Survey Team Education 370

Associations Now

JUNE 6, 2017

While technology has the power to reshape processes and drive down costs, many digital transformation strategies lack the C-level support needed to succeed. Rajan Kohli, senior vice president and global head of Wipro Digital, attributes the delay to a crisis among leadership.

Leadership 89

Leadership Newsletter Survey Strategy 89

YourMembership

APRIL 24, 2014

Throughout the show our guests had the opportunity to attend sessions focused on business, marketing and association management best practices. This week we’ve put together a summary of the most powerful association marketing recommendations that our thought leaders discussed in their presentations. Utilize NeuroMarketing Strategies.

Marketing 150

Marketing Social Media Resources Content 150

Velvet Chainsaw

JUNE 15, 2022

Cost-plus is the most common method for pricing sponsorship. Calculate your cost of sales and delivery for each of your offerings. Often, it is difficult to sell these opportunities using the cost-plus method outlined above. The holy grail of pricing is to make it value-based, or what the market will bear.

Price 98

Price Tips Conference Cost 98

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. More info/register. 1 CAE credit. More info/register.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Tanner Kohler, Nielsen Norman Group ) Even in the metaverse, women remain locked out of leadership roles, although they spend more time and spearhead more initiatives there.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

JULY 7, 2023

Association leadership. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

DECEMBER 1, 2023

That’s on us, says Jay Cost at The Dispatch. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Mark Schaefer explains why you need to ditch LinkedIn as your primary content platform. 1 CAE credit. . 1 CAE credit. 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

AvidXchange: Association Management

MAY 30, 2023

With changes in the housing market and higher interest rates, the community association management industry is battling rising costs of business. Community association management companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market.

Association Management 130

Association Management Tools Technology Industry 130

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

NOVEMBER 24, 2023

Next gen marketing. GrowthZone’s guide to selecting a credit card processor is perfect for those of you who need to understand the players and their roles, terminology, fees, rates, hard and soft costs, and security issues. Strategist, Public Speaker, Author, PMA Nonprofit Leadership and Vista Cova Thu 11/30 at 11 a.m.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Higher Logic

JUNE 5, 2020

We'll look at stats in each of these categories: Online Community Costs and Return on Investment (ROI). Online Community Costs and Return on Investment (ROI). As communities age, the cost per member decreases dramatically – dropping significantly after year three. Lower support costs (48%). Marketing (45%).

Analysis 272

Analysis Cost eBook Report 272

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. Generation Z. They also suggest topics to discuss with vendors.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

MAY 19, 2023

Leadership training. WBT Systems suggests offering something valuable in exchange for their time: free leadership training they can apply at work and at your association. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Event apps. .* – Do This, Not That!

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

MultiBriefs

JUNE 28, 2023

Transitioning these vendors into additional sources of thought leadership elevates both parties in the eyes of members, both old and new. Thought leadership itself is all about leveraging industry experience and knowledge to provide unique insights that are backed by tenure within the industry.

Leadership 72

Leadership Industry Content Certificate 72

Blue Sky eLearn

FEBRUARY 4, 2020

Delegate tasks across leadership. Non-dues revenue capabilities: Offset the cost of purchasing your AMS by choosing one that allows you to collect non-dues revenue through it. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Ngage Management

MARCH 15, 2024

These experts bring a wealth of knowledge in event planning, membership recruitment, financial management, marketing, and governance. Cost-Effectiveness : Hiring and retaining skilled staff can be costly for associations, especially smaller ones with limited resources.

Association Management 52

Association Management Guidelines Cost Resources 52

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Association Success

APRIL 19, 2018

New leadership can be a pivotal moment for an association. We also did market research by gathering data that included stakeholder surveys and information from other associations and for-profit corporations. Afterwards, I prioritized the inventory based on its importance and urgency.

Leadership 74

Leadership California Industry Products 74

Membersuite

MAY 25, 2021

Your leadership probably thinks the one you have is good enough, especially with all the other demands on your association’s limited budget. Think how leadership thinks: align each point of your argument to an organizational goal. The first question from leadership will be “How much will this cost?” But you know better.

Software 170

Software Leadership Project System 170

Reid All About it

SEPTEMBER 15, 2023

GrowthZone’s guide to selecting a credit card processor is perfect for those of you who need to understand the players and their roles, terminology, fees, rates, hard and soft costs, and security issues. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Data strategy.

LMS 256

LMS Revenue Arlington Education 256

Achurch

MARCH 8, 2024

Provides a reality check As a “C” level executive, the CIO interacts with the Association leadership team (internal and Member Board) to provide an IT perspective in both organizational goal setting and in the decision-making process. In the Association market, the prices range from $200 to $250 per hour.

Project 83

Project Technology Leadership Process 83

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. More info/register.

Revenue 256

Revenue Price Denver Tools 256

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Marketing research and performance – you’ll be able to segment and target your marketing tactics.

How To 169

How To Case Study Cost Revenue 169

SBI

JANUARY 16, 2024

Recognizing this shift, member services quickly collaborated with events and marketing teams to create tailored language and processes for attracting and serving the unique needs of group members. Marketing professionals have more and more options to use new tools to support design, editing, and brainstorming.

Cost 52

Cost Innovation Revenue Association Management 52