EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

Higher Logic

FEBRUARY 21, 2020

Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digital experience a key step on the road to improving it. Dive into this process more fully with a free eBook.

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eBook Tools Products Communications 286

Higher Logic

MAY 20, 2020

Check out the Ultimate Guide to Marketing Automation, available below. To make the webinar interactive, you can ask members to fill out polls, hold an Ask-Me-Anything (AMA) in your online community , and share social media handles to connect online and build relationships. Run Networking/Online Career Fairs Virtually.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Use multiple streams of communication (email, social media, paper mail, etc.),

Strategy 130

Strategy Software Social Media Discount 130

Association Adviser

NOVEMBER 27, 2017

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

CA 61

CA Marketing eBook Tools 61

Aptify

JULY 1, 2021

Check out the complete list in the ebook, 50 Ways to Boost Your Association Membership. Identify and research the different segments of your target membership market – for example, students, early career, mid-career, executives, and professionals in transition. Step up your social media interaction. Get it now.

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Recruiting Recruitment Social Media eBook 146

Higher Logic

MAY 29, 2020

Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Objection 2: Social Media. Example: “It would be much easier to create a social media group. Member Engagement and Retention.

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Social Media Tools Member Engagement Revenue 254

Wild Apricot

JUNE 25, 2010

social media consultant John Haydon has a free ebook for you: "The Complete Guide to Facebook for Small Non-Profits" is a comprehensive collection of strategies, tactics, tips, and tutorials to help small non-profits get more out of using Facebook.( If your organization is struggling to figure out Facebook – and who isn’t?

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eBook Social Media Tips Technology 150

Associations Now

APRIL 18, 2014

Also, get your social imagery dimensions nailed down in today’s Social Media Roundup: 17 Speakers And not a Woman in Sight. Enter the Social Dimension. A Handy Guide to Optimizing Your Social Media Channels [link]. Is your cast of contributors and thought leaders as diverse as it could be?

Social Media 40

Social Media eBook Conference Technology 40

Aaron Wolowiec

JANUARY 7, 2013

The Kindle ebook is now available for just $9.99 (with other versions hitting the market soon) and you’re bound to stumble upon something interesting or helpful that’s sure to support or otherwise enhance your work. If you’re reading the ebook version, you can simply click on the links. The short version: Pick up a copy today.

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eBook How To Sample Social Media 100

.orgCommunity

FEBRUARY 25, 2019

marketing automation software offers tools to lift those relationships to a new level. Aimee, who is senior digital marketing advisor at HighRoad Solution, gave an insightful overview on building successful member journeys. Don’t forget social media. If you seek to deeply engage constituents (And, who doesn’t?),

Marketing 68

Marketing Case Study eBook Social Media 68

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

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Tips Social Media Revenue Content 136

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Creating these member experiences is one of the most complex challenges an association’s marketing team faces today. Member data is the most valuable asset of any association.

Marketing 52

Marketing eBook millennials Cost 52

WBT Systems

FEBRUARY 6, 2018

New players in the online learning market are bringing fresh ideas to online course development and marketing. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. Paid ads are another good sign of market demand.

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Course How To eBook Price 161

Slice-Works

OCTOBER 4, 2013

Association Marketing Blogs Content marketing Digital marketing Marketing Marketing Strateghy Messaging Non-profit marketing Non-profits Social Media content content audit content marketing strategy ebooks marketing marketing data marketing strategy Personas relevance Social media topics video webinars'

Content 28

Content Marketing eBook Communications 28

Blue Sky eLearn

JANUARY 6, 2020

The same concepts and tactics found in digital marketing apply to events. It could be a dedicated email alias they can contact, a post-conference survey they complete after the event, or a social media community with designated hashtags for your event. As Marketing Manager for Pathable, Inc., Provide feedback channels.

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eBook Social Media Content Conference 191

Reid All About it

NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Presenter: Mark Bornstein, vice president of content marketing, ON24. – Inbound LunchBunch: Gaining New Leads through eBooks.

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Mizz Information

MARCH 21, 2018

I originally intended to create an ebook but it was on target to take me about another ten years to finish and make look halfway decent, so blog post it is. 10 Free or Cheap Digital Marketing Tools. Great daily deals on digital marketing tools : AppSumo. Free email builder: BEE. Free stock photos : No budget for stock photos?

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Tools Marketing Video Social Media 73

Higher Logic

OCTOBER 10, 2019

Look for the most common data sources on your customers, like: Email : Opens, clicks and conversion rates in your marketing team’s automated email campaigns convey intention or interest. Social media : Brand mentions on social media help you understand customer sentiment. Review Current Events.

How To 189

How To Products eBook Review 189

Reid All About it

JULY 21, 2017

Your weekly list of free webinars and events for the association community… Yesterday I went on an ebook buying rampage thanks to BookBub. 9 Social Media Metrics to Monitor. Host: American Marketing Association. Grow Your Event with Digital Marketing That Works. Host: American Marketing Association.

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Higher Logic

JANUARY 29, 2019

It's only been a focus for the past few decades and, unlike more traditional disciplines like marketing and finance, you can't go to school and major in it. If you have engagement tools like a private online community or marketing automation software, your members are generating valuable behavioral data ready for you to use in your personas.

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Member Engagement Strategy Tools Content 257

Associations Now

OCTOBER 8, 2013

A survey from the Content Marketing Institute finds that 73 percent of B2B marketers are producing more content than they did a year ago. Marketing circles have been all abuzz with the idea of content for some time. It all starts up front—with strategy, says Joe Pulizzi, founder of the nonprofit Content Marketing Institute.

Content 40

Content Marketing Social Media eBook 40

Higher Logic

NOVEMBER 17, 2016

Netflix Director of Marketing Camille Watson said, “We knew members couldn’t experience the full power of Netflix until they returned the first three movies and could experience the rapid turnaround in getting the next movie. Voice of the Customer eBook. Community In the Age of the Customer eBook. Help Scout Blog.

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eBook FAQ Directory Content 120

ISAE

SEPTEMBER 14, 2023

These are often packaged as micro-credentials, eBooks, or interactive web-based classes. After selecting the revenue streams that will appeal most to your members, you’ll need to market them to your member base (as well as other professionals or tradesmen in your field who might be interested in joining).

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Revenue Learning Management System Course eBook 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Include widgets to your social media pages.

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Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Include widgets to your social media pages.

Newsletter 52

Newsletter Tips eBook Content 52

Association Briefings

OCTOBER 19, 2020

Implementing the hub and spoke model for content marketing helps your association organize your content better, and leads prospective members through every stage of the buyer’s journey. In today’s digitally-driven environment, these objectives are equivalent to what B2B marketers call lead gen. So which bucket is your association in?

Content 52

Content eBook Marketing Strategy 52

Disciple Media

DECEMBER 27, 2023

Product bundle This model works well if you have a range of digital products like courses, eBooks, or templates. Some platforms come with extra bells and whistles like community forums and marketing tools. Market your business Marketing your business is where the fun begins.

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How To Library FAQ Content 36

Mizz Information

FEBRUARY 20, 2013

1) “A Brand Manager’s Guide To Content Marketing In Social Media: 20 Areas of Excellence To Ensure ROI." Really good 72-page ebook written by Brian Carter (friend) and 25 other thought leaders today (honored to be included). 2) Social Media Explained With Coffee. 3) The Shift to Visual Social Media.

Content 40

Content eBook Marketing Social Media 40

MemberClicks

DECEMBER 21, 2021

Additional research forecasts that the virtual event market will hit $504.76 About half ( 49%) of marketers use attendee engagement as a primary indicator of a successful event. On-demand content can include pre-recorded videos or ebooks that supplement their takeaways from live sessions. Social Media Contest.

Social Media 52

Social Media eBook Price Content 52

MemberClicks

DECEMBER 21, 2021

Additional research forecasts that the virtual event market will hit $504.76 About half ( 49%) of marketers use attendee engagement as a primary indicator of a successful event. On-demand content can include pre-recorded videos or ebooks that supplement their takeaways from live sessions. Social Media Contest.

Social Media 52

Social Media eBook Price Content 52

Aptify

DECEMBER 13, 2017

Here’s the life hack for us marketing and membership people in associations : don’t think of “join” and “renew” as distinct processes. ” Inbound marketing gives organizations the opportunity to increase the ROI of their marketing effort by 3x. You market and showcase your brand.

Member Engagement 56

Member Engagement eBook Software Marketing 56

Reid All About it

FEBRUARY 23, 2018

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. The Business Impact of Marketing Automation on Event Registrations. Gain Insight on the Global Association Market (Washington DC). More info/register.

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DC Washington LMS Social Media 79

Wild Apricot

DECEMBER 2, 2010

To help with your nonprofit’s year-end fundraising and strategic planning for 2011, here are three great new resources – two ebooks and an important research report – just released by leaders in the nonprofit sector, and all available without charge.( read more ).

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Resources eBook Report Social Media 150

Slice-Works

JUNE 5, 2014

Experian reports that Pinterest has consistently ranked #6 throughout May 2014 of all Social Media websites, with a visit share of 1.29%. She also sits on the Board of Directors of Word of Mouth Marketing Association (WOMMA). Most marketers plan to use infographics and memes as a key part of their strategy in 2014.

Marketing 28

Marketing Social Media eBook Video 28

Reid All About it

MARCH 30, 2018

Way off-topic: Check out my Grabbing the Gusto blog if you’d like to check out the list of recipes I’ve made this week or plan to make in the coming week, and my list of recommended fiction and non-fiction ebooks (including cookbooks) on sale right now. Presenter: Jenny Stanfield, Director, Sales and Marketing, Engagement Unlimited.

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Project Resources Software eBook 150

Reid All About it

JANUARY 19, 2018

Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Check out my Grabbing the Gusto blog if you’d like to see my list of ebook sales and recipes I’ve made this week or plan to make in the coming weeks. The deadline is February 2. New Scientist ).

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LMS Price Revenue Technology 174