Sat.May 23, 2020 - Fri.May 29, 2020

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9 Proven Ways to Increase Member Retention Right Now

Wild Apricot

Here are 9 proven ways to increase member retention — featuring expert advice, real life examples, research, and more. By the end, you'll have the blueprint to create a solid strategy to start increasing member retention at your organization right away.

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How to Create an Effective & Memorable Virtual Learning Experience

Membersuite

Now more than ever it's important for your event content and structure to be compelling in order to keep attendees engaged and returning to your virtual events. Deliver an effective and memorable learning experience for attendees with these tips.

How To 130
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Association Brain Food Weekly: 5.29.20

Reid All About it

The weekly list of free educational events and resources for the association community… Reboarding members. In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources.

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Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. It’s easy to say, harder to do – but we’ll walk you through what you need to get there, including aligning with your association’s overall priorities and overcoming common objectives.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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47 Free Nonprofit Webinars for June 2020

Wild Apricot

Here are all the free nonprofit webinars happening in June 2020 that the Internet has to offer.

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More Trending

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4 Innovations courtesy of the coronavirus

Association Success

I recently walked into my gym for the first time in months. I’ve entered those awkward double doors thousands of times, but never like this. As soon as I entered, a man standing behind a giant plastic door with a thermal camera approached me and took my temperature. He was wearing a mask, so I couldn’t make out his demeanour. He glanced at the temperature nervously and said, “Is it really hot outside?

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Intro to Customer Communities: 3 Ways a Branded Online Destination Builds Your Business

Higher Logic

Customer communities – what do they do for your business, really? Is a community a nice-to-have or a must-have? Michael Torok and Chris Detzel lead community efforts at their SaaS companies, Delphix and Imperva, respectively. They joined us to share why they began their communities, and the benefits they believe community will create for their customers and their organization.

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May Update: COVID-19 Relief, Update from Support, and More

Wild Apricot

In this month's newsletter, you'll hear about our new COVID-19 Response and Resources page, as well as get the latest scoop from the Support Team and more.

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4 Ways Paperless AP Mitigates Fraud Risk for Homeowner Associations

AvidXchange: Association Management

With many of their teams now working remotely, association management companies and community associations are at increased risk for data breaches and check fraud that can erode trust and lead to financial loss. How so? Those relying on paper-based, manual processes are struggling to access the paper and people they need to work while protecting sensitive information from increased vulnerabilities.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Volume 3 – Job Search in a Pandemic

Portage Group

With news of record layoffs rivalling the Great Depression, an economy in deep recession, and the universal unknown of what the future holds, it may surprise people to learn that some associations have been hiring. For those now starting a job search or looking to hire, this article provides some insights for both employers on what they will face in terms of securing candidates and, especially for job seekers, the competencies being sought.

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Lessons Learned from COVID-19

Virtual

Parents feeding children, pets roaming around in the background and other scenes of domestic life you can now see during work videoconferencing are creating a new normal for the 9-5 routine. Many are making adjustments to working from home and staying connected. The important thing is to stay positive and engaged. Here are some tips from Andy to do just that and not just survive this new way of work, but thrive.

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The Hottest Trends in New Member Onboarding for Associations

Smooth The Path

New member onboarding is evolving across the association industry. Once upon a time, the standard in onboarding was a mailed letter and maybe a welcome kit. Perhaps the new member would be asked to introduce themselves at a chapter event. Without the competition for our member’s time and attention, this self-serve model was sufficient. As time and attention constrict, associations are moving swiftly from the self-serve model to the tour model.

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How to share bad news via Zoom

Association Success

If this was five months ago I would say delivering bad news remotely is unacceptable. But things have changed. As remote offices and virtual events become the new norm, it is inevitable that we will have to navigate sharing bad news through virtual means. Whether it be financial strain, company overhauls or eliminating someone’s position, sharing this information in a professional, empathetic manner is more important than ever. .

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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ASAE Voices Support for Pandemic Risk Insurance Act (H.R. 7011) Introduced by Rep. Carolyn Maloney

AssociationChat

[ From ASAE ]. May 27, 2020. FOR IMMEDIATE RELEASE. ASAE Voices Support for Pandemic Risk Insurance Act (H.R. 7011) Introduced by Rep. Carolyn Maloney. WASHINGTON— ASAE endorsed a bill introduced on May 26 by Rep. Carolyn Maloney (D-NY) to create the Pandemic Risk Insurance Program, a system of shared public and private compensation for business interruption losses resulting from future pandemics or public health emergencies.

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Lessons Learned from COVID-19

Virtual

Parents feeding children, pets roaming around in the background and other scenes of domestic life you can now see during work videoconferencing are creating a new normal for the 9-5 routine. Many are making adjustments to working from home and staying connected. The important thing is to stay positive and engaged. Here are some tips from Andy to do just that and not just survive this new way of work, but thrive.

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3 New Member Onboarding Techniques for Resource-Strapped Associations

Smooth The Path

New member onboarding programs are technically advanced at some associations. These associations segment members and deploy sophisticated automated email campaigns. Production-quality videos are frequently employed. Advanced measurement techniques are used, like engagement scoring. These tactics can work well for the associations that have the resources, but what can smaller, resource-strapped associations do?

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Getting your podcast off the ground: insights from a successful association podcast

Association Success

The popularity of podcasting isn’t slowing down anytime soon. As of January 2020, there were more than 30 million podcast episodes available for download and 900,000 different shows to choose from. This number is sure to climb, especially as a way to reach audiences facing continued travel restrictions and social distancing in response to the COVID-19 pandemic.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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A Microsite is Your Association’s One-Stop Content Hub

Association Adviser

Your website is one of the most valuable communications tools your association has for reaching members and providing them with need-to-know information. There are times, however, when your association’s content needs to stand alone and serve a specific purpose or audience. Those times call for a microsite. A microsite is a website that is separate […].

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The Future of Face-to-Face is Cloudy

Velvet Chainsaw

I am getting a little overwhelmed by the many predictions that so-called experts are sharing about the future of face-to-face meetings. The range of opinions–from wild optimism to frightening pessimism–is exhausting to wade through. The news cycle of 24/7 pandemic coverage, conversation and debate has obscured the fact that travel and meeting attendance are not always decisions made by companies but by people.

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Why You Still Need a Crisis Communications Plan

AssociationChat

We all know that good communication in a crisis can make or break a reputation. But as PR News recently stated , “the old crisis communications playbook is dead.”. Still, some associations executives might be tempted to think they’ve made it past the toughest part of this pandemic and might not need to worry about a crisis communications plan at this point.

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Statement On Today’s Executive Order Concerning Social Media And CDA 230

InternetAssociation

Washington, DC – IA Interim President & CEO Jon Berroya issued the following statement in response to an Executive Order concerning social media platforms and Section 230: “IA member companies offer more people a chance to share their perspectives than at any point in history, something that has been widely acknowledged by politicians, academics, and Americans across the political spectrum.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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A nimble approach to training and customer success

Nimble AMS

As you narrow your list of potential AMS vendors, be sure to consider their approach to training. Here’s how Nimble AMS training helps ensure your staff knows how to use your new association management software to the fullest. Your association management software (AMS) is the technology that helps your organization manage its membership and operations, so you can imagine how important it is for your staff to confidently utilize the system to its fullest.

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Be Careful With Your Changing of the Guard

Idea Architects

I facilitated a session a few weeks ago where some participants talked about the need to replace the "old guard" with some new faces and fresh thinking. It's a common concern and a common expression. No doubt for even the most dedicated of lifelong learners there is an expiration date on the value of their tenure in a particular role. But remember, just because you're changing the guard doesn't mean you necessarily want to change what they were guarding.

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[Guest Post] How Your Board Can Strengthen Its Relationship with Members

MemberClicks

The following blog post was written by SBI Association Management , the premier association management company (AMC) in the Pacific Northwest. Trade associations and professional societies face challenges and uncertainties they haven’t experienced in at least ten years — if ever. That’s the bad news. The good news? Associations have an incredible opportunity to prove their value to members.

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. After shifting away from an in-person customer celebration at the Four Seasons in Baltimore due to the COVID-19 pandemic, Protech Associates’ Fusion 2020 Customer Conference surpassed all previous attendance numbers for the event. This blog post is the first in a series that will discuss the various aspects of successfully managing a virtual event. .

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!