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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.

Revenue 296
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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135
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Association Brain Food: 4.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Ready to veg a bit?

Revenue 256
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Association Brain Food: 6.30.23

Reid All About it

The weekly list of free educational events and resources for the association community… Gen Z membership. Non-dues revenue partners. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. That’s why marketing often falls prey to the classic spray and pray model. Employee retention. More info/register. CAE credit.

Chicago 205
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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Staff liaisons have accessible information at their fingertips.

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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

You can maximize their membership value by providing members with the connections and resources they care about the most, year-round. With tools like online community and marketing automation , you recreate the best parts of your association online. Reggie Henry, Chief Information and Engagement Officer, ASAE. Member Retention.

Tools 296
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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. More info/register. More info/register. 1 CAE credit.

Survey 256