Higher Logic

MAY 13, 2020

You can maximize their membership value by providing members with the connections and resources they care about the most, year-round. With tools like online community and marketing automation , you recreate the best parts of your association online. Reggie Henry, Chief Information and Engagement Officer, ASAE.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. Resource: What is an Online Community?

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. Access to Data.

Email Marketing 196

Email Marketing Guidelines Marketing Resources 196

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Providing resources to chapter leaders. Tony Rossell at Marketing General Inc.

Video 285

Video Washington Social Media DC 285

Reid All About it

MAY 21, 2021

The weekly list of free educational events and resources for the association community…. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. More info/register. CAE credits. . 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Associations Now

JANUARY 31, 2017

Associations, obviously, have been doing this email thing for a long time, so there are a lot of folks familiar with the process. But the problem is, it can be a challenge to understand all the nuances of building a useful email. And let’s face it: Most associations simply don’t have the resources of the Times.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered. Employee retention.

Chicago 205

Chicago Newsletter Revenue Education 205

Higher Logic

JUNE 4, 2019

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Resource: 6 Key Features of the Best Learning Management Systems. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Why is this? Enter: Virtual events.

Learning Management System 214

Learning Management System Content Course Discount 214

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. It’s not until early September, but put NDP on your radar. on the same day. Space is limited so RSVP soon.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

DECEMBER 5, 2019

Attendees reported that the session provided “Great information that really impacts how we’ll send moving forward,” as well as introduced concepts both new and old that made it “Worth it!” Has anyone ever told you they didn’t receive an email that you are positive you sent to them? Link shorteners will hurt your email delivery.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Nimble AMS

OCTOBER 18, 2021

Here are some examples: Smart, automated email marketing – Set up personalized, automated emails for everything from membership renewals to alerts about upcoming events. Build personalized member journeys so your members will receive relevant messages based on the action they take (or don’t take) on each email.

Member Experience 120

Member Experience System Email Marketing Examples 120

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. I expect to pass through life but once. William Penn Chapter events. More info/register. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195

CMA Solutions

JANUARY 31, 2024

That’s why it’s imperative for a construction company’s website to not only present its services, portfolio, and contact information clearly but also to be mobile-optimized and visually appealing with compelling imagery and strong copywriting. Leverage Email Marketing Email marketing remains a top tool to grow your business.

Industry 64

Industry Marketing Social Media New Jersey 64

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Resource: Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

DECEMBER 21, 2018

The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. What were the hot topics this year in association online learning ?

Email Marketing 174

Email Marketing Social Media Library millennials 174

Higher Logic

MAY 20, 2020

Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Webinars serve as an easy way to dive deeper into all the resources you offer, encourage them to participate in educational and networking webinars, and answer any questions they may have.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Or, a person who just got a demo of your system shouldn’t receive a generic email explaining what you do.

Email Marketing 150

Email Marketing Learning Management System Content Tips 150

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Industry news and information. Members join professional organizations to stay in the know.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. If you’ve been delaying an update because it’s too cumbersome or exhausts too many resources, it’s time to look for another AMS. Get information on the optimal areas for improvement.

Software 52

Software Association Management How To Email Marketing 52

Blue Sky eLearn

MARCH 21, 2018

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Email Marketing – still one of the best ways to reach your audience, especially if you are using automation tools to share only what is the most relevant to them – like the webinar content!

How To 179

How To Social Media Price Discount 179

Higher Logic

AUGUST 2, 2018

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force , but just a marketer pulling some metaphorical levers and gears behind a curtain. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer.

Marketing 184

Marketing Software Member Experience Email Marketing 184

Freestone

MARCH 4, 2024

You need a vision to guide your learning program and help establish your marketing strategy and campaigns, ensuring your future goals come true. Do you want your continuing education program to become a go-to professional development resource in your industry? This knowledge will help you understand how your program can stand apart.

Strategy 52

Strategy Marketing How To LMS 52

EventMobi: Association Events

OCTOBER 19, 2023

Try using software like: Member management software to process dues payments, create membership registration forms, upload member information in a database, and more. This is also a great opportunity to measure the value of your resource—make note of how many emails convert to downloads and how many downloads convert to memberships!

How To 130

How To Discount Social Media Software 130

Association Success

NOVEMBER 17, 2020

Many associations focus on big annual events, or reports that provide in-depth information several times each year. Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. A brief that compiles important health care information and events.

Content 148

Content Newsletter Sample Video 148

Higher Logic

OCTOBER 25, 2018

However, we’ve seen far too many associations waste valuable time and resources on a switch, only to run into similar dissatisfaction with their new database down the road. Check out the resource below for where to start, and keep reading for more details on each tool: 3 Questions to Ask Yourself Before Purchasing New Association Technology.

Tools 176

Tools Member Experience Software Marketing 176

Association Success

SEPTEMBER 23, 2020

With inbound marketing, your content, branding, and search engine optimization work in harmony, attracting people who resonate with your association’s mission — and who might even become members. . The key is to gather readers’ contact information, so you can later take steps to convert them into members. Design a helpful one-pager.

Content 78

Content How To Newsletter eBook 78

Membersuite

FEBRUARY 17, 2022

Market Need #3: Stay on Top of Industry News and Information. You can also use it to attract the interest of prospective members and customers in content marketing campaigns and as lead magnets. You can also sell news and information in digital and print formats and as an event feature. Virtual meetups. VIP meetups.

Revenue 135

Revenue Certificate eBook Education 135

MemberClicks

FEBRUARY 7, 2023

How a new member utilizes all their benefits and the resources you have for them How welcome they feel impacts how engaged they are Gets them excited for seasonal events and networking engagements Impacts how they talk about your association to people they know (I.E. What information would be helpful for you? whenever they need to.

Learning Management System 98

Learning Management System Social Media System Video 98

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Success

SEPTEMBER 22, 2020

MORE: How content curation combats information overload. Although creating high-quality content can be labor intensive, the time, energy and resources can truly pay off. To accomplish this, be sure to show your work by: Citing top-quality sources, such as national media outlets, academic resources, and studies.

Content 78

Content How To Newsletter Social Media 78

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. You can convert a PDF to a JPG in order to make sharing easier.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Association Success

OCTOBER 28, 2020

This can be especially troublesome when you want to share exciting and resourceful information about your company and products. Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Don’t forget to personalize your email. Invalid emails.

California 78

California Newsletter Software Revenue 78