Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history.

Email Marketing 196

Email Marketing Guidelines Marketing Resources 196

Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Learn how to overcome common email marketing obstacles. Distraction is an occupational hazard for all of us. More info/register. 1 CAE credit.

Revenue 256

Revenue Strategy Price Newsletter 256

Associations Now

MARCH 12, 2024

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 58

Report United States Analysis Email Marketing 58

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Providing resources to chapter leaders. Tony Rossell at Marketing General Inc.

Video 285

Video Washington Social Media DC 285

Higher Logic

DECEMBER 5, 2019

Here’s why you shouldn’t use link shorteners in your email marketing content: Third-party link shorteners (services like bit.ly Link shorteners will hurt your email delivery. Learn all about Email Marketing vs. Marketing Automation here. and tinyurl.com) are typically blacklisted.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Association Briefings

FEBRUARY 10, 2021

Data-driven email marketing is not only about using the data an association already has about its members, but also about the data it can collect through member interactions and engagements, ultimately predicting future behaviors. Topics include: A quick history of email marketing and its effectiveness today.

eBook 52

eBook Strategy Email Marketing Marketing 52

Achieve

FEBRUARY 2, 2015

The type of content that is good to include in a welcome series are resources that they would find useful. So if your subscriber is someone from an arts education organization, one of your welcome series emails might be “5 Tricks to Creating a Curriculum that Clicks” or “10 Examples of Our Favorite Art Assignments.”

Email Marketing 52

Email Marketing Marketing Software Content 52

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered. Employee retention.

Chicago 205

Chicago Newsletter Revenue Education 205

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. I expect to pass through life but once. William Penn Chapter events. More info/register. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. If you’ve been delaying an update because it’s too cumbersome or exhausts too many resources, it’s time to look for another AMS. Customizable email marketing. Flexible email marketing.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Or, a person who just got a demo of your system shouldn’t receive a generic email explaining what you do.

Email Marketing 150

Email Marketing Learning Management System Content Tips 150

Reid All About it

DECEMBER 21, 2018

The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. What were the hot topics this year in association online learning ?

Email Marketing 174

Email Marketing Social Media Library millennials 174

Higher Logic

MAY 20, 2020

Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Webinars serve as an easy way to dive deeper into all the resources you offer, encourage them to participate in educational and networking webinars, and answer any questions they may have.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Association Briefings

MARCH 30, 2021

You can thank a couple of recent events for the uptick in the importance of email marketing. Brand marketers, agency execs and email marketing experts say email marketing will reap the benefits of the decision, even though the cookie removal has been delayed until late 2023.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Reid All About it

MAY 12, 2023

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). In or Out: Staffing and Managing a Successful Sales Team 32% of associations say their greatest obstacle to sales performance is staffing/resources. It’s not until early September, but put NDP on your radar. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

EventMobi: Association Events

OCTOBER 19, 2023

Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

How To 130

How To Discount Social Media Software 130

Higher Logic

AUGUST 2, 2018

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force , but just a marketer pulling some metaphorical levers and gears behind a curtain. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer.

Marketing 184

Marketing Software Member Experience Email Marketing 184

Reid All About it

JANUARY 7, 2022

The weekly list of free educational events and resources for the association community…. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. Invest in you. Reflection questions. Quick hits.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Nimble AMS

OCTOBER 18, 2021

Here are some examples: Smart, automated email marketing – Set up personalized, automated emails for everything from membership renewals to alerts about upcoming events. Build personalized member journeys so your members will receive relevant messages based on the action they take (or don’t take) on each email.

Member Experience 119

Member Experience System Email Marketing Examples 119

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. You can convert a PDF to a JPG in order to make sharing easier.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Become the go-to resource in your industry with insights and information to attract and retain members from all career stages.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Eplys

AUGUST 19, 2021

Providing value is critical in building long- term relationships with the organizations that invest time and resources in your events. One of the ways you can do this is by providing them with email marketing tips to help drive traffic to their booths. Successful booths mean a high ROI, and a high ROI means happy exhibitors.

Tips 40

Tips Email Marketing Event Planning Resources 40

Blue Sky eLearn

MARCH 21, 2018

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Email Marketing – still one of the best ways to reach your audience, especially if you are using automation tools to share only what is the most relevant to them – like the webinar content!

How To 179

How To Social Media Price Discount 179

Higher Logic

MAY 29, 2020

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Your online community is a fantastic resource to encourage those who haven’t registered for the event to register sooner, rather than later. Use community to reach future members. Objection 2: Social Media.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Davis, CAE, who works at the American Association of Pharmaceutical Scientists, said: “I need to operate now and look forward, not try to claw may way back to ‘normal.’ The ‘normal’ we know is history. 1 CMP credit.

Certificate 370

Certificate System Dallas Price 370

Higher Logic

SEPTEMBER 20, 2017

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics. Budgeting well means accounting for more than just the price tag; it includes the total cost, from implementation to staffing resources and long-term maintenance.

How To 197

How To Price Cost Project 197

Higher Logic

JUNE 14, 2018

In today’s digital world it can be hard to know which resources to rely on, especially when there’s new stuff coming out all the time, and there’s so much pressure to constantly consume. And of course, the resources out there are always evolving, so feel free to share your favorite resources with us in the contact form below.

Marketing 116

Marketing Social Media Houston Resources 116

Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. It’s packed with resources that can help people get the most out of their membership, while still providing value to any reader who happens to scroll by. . Entertain through video content.

Content 148

Content Newsletter Sample Video 148

Achieve

MARCH 2, 2022

Email marketing campaigns One of the best ways to reach your supporters is through a message in their email inbox. With an email marketing campaign, you’ll see a much higher return on investment than with any other marketing channel. Looking for more resources to add to your online fundraising toolbox?

Social Media 59

Social Media Email Marketing Class Tools 59

Association Success

SEPTEMBER 22, 2020

Although creating high-quality content can be labor intensive, the time, energy and resources can truly pay off. To accomplish this, be sure to show your work by: Citing top-quality sources, such as national media outlets, academic resources, and studies. To earn readers’ respect, you’ll need to prove that they can trust your content.

Content 78

Content How To Newsletter Social Media 78

Higher Logic

FEBRUARY 4, 2020

Mobile-friendly access : Mobile-friendly access to educational resources and membership benefits is important to younger members, who will want 24/7 access to your learning programs from whichever device they choose. Resource: Integrate for Success: 3 Sweet Results of AMS Integrations. #4.

Communications 287

Communications Tips Content Tools 287

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Association Adviser

FEBRUARY 6, 2019

Timberlake’s team focused on helping small staff associations maximize their resources through one-on-one support and, notably, in-person AMS installation to ensure a smooth transition into use of its software – sometimes an association’s largest investment.

Directory 93

Directory Software Virginia Email Marketing 93

Freestone

MARCH 4, 2024

You need a vision to guide your learning program and help establish your marketing strategy and campaigns, ensuring your future goals come true. Do you want your continuing education program to become a go-to professional development resource in your industry? This knowledge will help you understand how your program can stand apart.

Strategy 52

Strategy Marketing How To LMS 52

Association Success

SEPTEMBER 23, 2020

Create a downloadable resource. Downloadable content is a popular inbound marketing tactic, and for good reason. This tactic allows your association to offer a free PDF worksheet, whitepaper, ebook or similar resource in exchange for the reader’s contact information.

Content 78

Content How To Newsletter eBook 78

Freestone

FEBRUARY 21, 2024

Establish your strategy and execution Identify your channels for communicating your marketing messages. Will you use email, social media, your online community, or another medium? It’s important to think about what resources you have available to you. Some channels may already be in motion that you can use to your advantage.

Marketing 80

Marketing LMS Social Media Course 80